E-commerce Merchandiser

FirstCry.com (BrainBees Solutions Ltd.); Pune District; On-site; INR 250,000 - 380,000; Full time

Job summary

FirstCry.com (BrainBees Solutions Ltd.) is hiring a Merchandiser to execute the site merchandising calendar across FC platforms from our Pune head office. The role involves launching products, scheduling promotions, and maintaining product pages and events to maximize engagement.

You will work with buyers and marketing to drive conversions, analyze performance, and refine on-site content, search, and navigation to boost sales and margins.

Qualifications

• Minimum 1 year of experience in E-com merchandising (Apparels).
• Strong numerical and analytical aptitude.
• Hands on experience with MS Excel and MS Office.
• Technical aptitude and agility to learn web-based tools.
• Able to understand task priority and perform under pressure.

Responsibilities

• Execute the site merchandising calendar for FC platforms.
• Coordinate new product launches and season campaigns.
• Develop merchandising for large site-wide properties with buyers and marketing.
• Test and analyze merchandising tactics to improve conversion and document results.
• Plan visual merchandising with stakeholders and plan campaigns.

Skills

Numerical aptitude

Analytical skills

MS Excel

MS Office

Technical aptitude

Under pressure

Tools

MS Excel

MS Office

Job description

Location: Pune Head office

Minimum Experience : 1 year

Job Description:

• Executing the site merchandising calendar for multiple properties across FC platforms.
• This includes new product and season launches, cross-category placements, Maintaining various site pages, developing and executing Firstcry site-wide events and search results.
• Develop merchandising for large site wide properties and work closely with buyers and marketing to schedule promotions
• Regularly develop, test and analyze new merchandising tactics that sell products across all categories and increase conversion rates, documenting the results and sharing best practices with the team
• Experience designing and executing online customer experiences
• Drive the sales and margin through merchandising and content initiative
• Daily engagement with team to evaluate top/bottom selling styles and refine go-forward plan for website and marketing content
• Analyze the sell thrus, stock covers, discounts, stock gaps, sales trends
• Collaborates with key stakeholders to plan visual merchandising strategy
• Propose strategies for merchandise and content to increase conversion
• Manages the product setup process, product navigation, onsite search and products cross sells
• Accurately launch products on the website according to delivery dates and business needs
• Liaise with Marketing and Social Media for integrated content planning and execution.
• Review and provide insight to business owners on daily, weekly and monthly KPIs Position Skills and Experience Requirements
• Liaison with Design team to create products catalogue/ digital banners , special campaigns and more.

Job specifications:

• Minimum 1 yrs. of experience in E-Com Merchandising (Apparels)
• Strong numerical and analytical aptitude
• Hands on experience with MS excel, MS office
• Technical aptitude and agility to learn web-based tools
• Able to understand criticality of the task and set priorities, Quick Thinker and able to perform under pressure