E-Commerce Executive

Womenplusindia; Delhi; On-site; INR 350,000 - 550,000; Full time

Job summary

Women Plus in Delhi is seeking an E-Commerce Executive to manage day-to-day D2C website operations, product updates and promotions. You will ensure accurate product information, pricing and imagery while coordinating with developers and partners for improvements.

The role requires 1–3 years of e-commerce experience, familiarity with Shopify, GA4 basics, and a strong attention to detail to optimize conversions and customer experience. Office-based role in Karawal Nagar, Delhi.

Qualifications

• 1–3 years of e-commerce operations experience in a D2C or fashion brand.
• Strong attention to detail and accuracy across product data, pricing and imagery.
• Familiarity with promotions, discounts, landing pages and campaign launches.
• Understanding of basic analytics and conversion funnels.

Responsibilities

• Oversee day-to-day operations of the D2C website, including product updates, collections and navigation.
• Coordinate pricing, variants, inventory and merchandising information for accuracy.
• Manage promotions, discount codes and campaign landing pages according to marketing calendar.
• Track performance metrics and assist in weekly/monthly e-commerce reporting.
• Collaborate with merchandising, content, design and marketing teams to optimize conversions.

Skills

Shopify

GA4

Attention to detail

Campaign management

Digital marketing

Fashion trend awareness

Tools

Shopify

GA4

Job description

Department: E-Commerce

Experience: 1–3 Years

Employment Type: Full-Time

Location: Karawal Nagar, North East Delhi 110094 India

Industry Preference: Fashion / Apparel / Lifestyle / E-Commerce

About the Role

Women Plus is looking for a detail-oriented and commercially aware E-Commerce Executiveto manage the day-to-day functioning of our D2C e-commerce business.

The role sits at the intersection of website operations, product management, customer experience, promotions and analytics. You will help ensure that the Women Plus online store remains accurate, updated, conversion-friendly and ready for every new launch, campaign and sale.

Key Responsibilities

Website & Store Operations

• Manage day-to-day operations of the Women Plus D2C website.


• Create, update and maintain products, collections, categories and navigation.


• Ensure product information, pricing, images, variants, inventory and merchandising information are accurate.


• Coordinate website updates for new arrivals, collections, promotions and seasonal campaigns.


• Conduct regular website audits to identify broken links, incorrect pricing, missing information and customer-experience issues.


• Coordinate with developers/app partners for website bugs and improvements.

Promotions & Campaign Execution

• Set up discount codes, automatic discounts, promotional offers and sale pricing.


• Coordinate landing pages and collection pages for marketing campaigns.


• Ensure banners, offers, product collections and campaign communication are updated according to the marketing calendar.


• Conduct pre-launch checks before campaigns and new collection launches go live.

E-Commerce Performance

• Track key metrics including Sessions, Add-to-Cart Rate, Checkout Rate, Conversion Rate, AOV and Revenue.


• Identify website and product-level performance issues.


• Assist in preparing daily, weekly and monthly e-commerce reports.


• Work with marketing and merchandising teams to improve conversion opportunities.

Cross-Functional Coordination

• Coordinate with merchandising, content, design, performance marketing, operations and customer-support teams.


• Ensure marketing campaigns lead customers to relevant and properly optimized landing pages.


• Support new e-commerce tools, apps and integrations.

Skills We\'re Looking For

• Hands-on understanding of Shopify or similar e-commerce platforms.


• Understanding of basic e-commerce analytics and conversion funnels.


• Excellent attention to detail.


• Ability to work across multiple campaigns and deadlines.


• Basic understanding of GA4 and digital marketing is an advantage.


• Strong interest in fashion and online consumer behaviour.

Key Performance Indicators

Preferred Candidate

1–3 years of experience in e-commerce operations, preferably with a fashion, apparel, beauty, lifestyle or D2C brand.

Candidates with hands-on Shopify experience will be preferred.