Director/Senior Director-Operations

SupportFinity™; Dadri; On-site; INR 6,000,000 - 9,500,000; Full time

Job summary

C2FO in Noida is seeking a strategic Director of Sales Operations (Sales Strategy) to align top-level strategy with execution, lead 5–7 professionals, and drive revenue efficiency.

You will design scalable processes, optimize CRM (Salesforce) usage, and ensure RBI and TReDS guidelines across the KYB/KYC journey.

The role offers high-impact work, cross-functional collaboration with Sales, Credit, Compliance, and Tech, and the opportunity to shape India's financial inclusion.

Qualifications

• MBA from a premier institute or equivalent.
• 10–12 years in Sales Ops/Strategy or related consulting.
• Experience in Fintech or B2B SaaS preferred.
• Strong analytical and forecasting abilities.

Responsibilities

• Define annual sales roadmap and drive revenue growth.
• Design end-to-end sales workflows, ensure RBI/TReDS compliance.
• Lead and mentor a 5–7 member team.
• Optimize CRM usage (Salesforce) and AI tools for visibility.
• Coordinate with Sales, Credit, Compliance, and Tech to remove bottlenecks in KYB/KYC.
• Establish KPIs and governance to monitor productivity and performance.

Skills

Sales Operations

Sales Strategy

Management Consulting

Fintech

B2B SaaS

Leadership

Data Visualization

Sales Forecasting

Communication

Education

MBA

Bachelor's degree in relevant field

Tools

Salesforce

AI tools

Job description

More than a mission, C2FO is a better financial system changing the way every business gains access to the working capital they need to thrive. At C2FO, everyone is an employee-owner which means we’re all invested in our work and team members. We’re a company of team players and self-starters finding new and innovative ways to get things done. If you’re excited to learn, grow, and leave your mark on our fast-growing organization, C2FO may be the place for you.

About C2FO

Headquartered in Kansas City, USA, C2FO has more than 500 employees worldwide, with operations throughout North America, Europe, India, Asia Pacific, and Australia. C2FO is the world’s largest on-demand working capital platform. Our mission is to ensure every business has the capital needed to thrive and we have delivered more than $400+ billion in funding to businesses since our founding. How do we do this? By providing fast, flexible, and equitable access to low-cost capital through our easy-to-use platform.We provide technology with a human touch, giving our customers the direct support they need and ensuring our team members have the tools, resources, and work environment they need to deliver on our promise to customers. With the C2FO platform, businesses worldwide have more working capital to fuel their growth, create jobs and develop new products.

Benefits

• At C2FO, we take care of our customers and our people – the vital human capital that helps our customers thrive. That’s why we offer a comprehensive benefits package, flexible work options for work/life balance, volunteer time off, and more. Learn more about our benefits here. (https://www.c2fo.com/amer/us/en-us/about-us/careers)

Director – Sales Operations & Strategy

Location: Noida

Experience: 10–12 Years

Industry Preference: Fintech / B2B SaaS / Financial Services (BFSI)

About C2FO & C2TReDS

C2FO is the world’s largest on-demand working capital platform, having delivered over $400+ billion in funding globally. In India, C2TReDS serves as a critical digital marketplace, connecting MSMEs, buyers, and financiers to facilitate seamless invoice discounting and strengthen supply chain liquidity.

About the Role

We are looking for a strategic leader to serve as the Director of Sales Operations (Sales Strategy) for the C2TReDS entity. This role is pivotal in bridging the gap between high-level sales strategy and operational execution. You will manage a team of 5–7 professionals, overseeing revenue health, defining scalable processes, and ensuring that our sales engine runs with 0% error and maximum efficiency.

Key Responsibilities

• Sales Strategy & Revenue Growth: Partner with leadership to define the annual sales roadmap and execute strategies that directly impact C2TReDS’ revenue goals.
• Process Engineering: Design and implement end-to-end sales workflows—from lead management to successful supplier onboarding—ensuring compliance with RBI and TReDS guidelines.
• Team Leadership: Lead and mentor a high-performing team of 5–7 members, fostering a culture of accountability, data-backed decision-making, and continuous improvement.
• Sales Enablement & Tech Stack: Optimize the use of CRM (Salesforce) and AI tools to provide real-time visibility into the sales funnel, forecasting, and performance metrics.
• Cross-Functional Synergy: Act as the central node between Sales, Credit, Compliance, and Tech teams to remove bottlenecks in the KYB/KYC journey and customer lifecycle.
• Governance & Performance Tracking: Establish robust KPIs and governance frameworks to monitor sales productivity, conversion ratios, and operational discipline.
• Stakeholder Management: Manage relationships with internal leadership and external regulatory bodies to ensure operational alignment and risk mitigation.

Required Skills & Experience

• Experience: 10–12 years of proven success in Sales Operations, Sales Strategy, or Management Consulting within the Fintech or B2B SaaS space.
• Leadership: Demonstrated experience in managing and scaling mid-sized teams (5+ members).
• Subject Matter Expertise: Deep understanding of Working Capital, Trade Finance, or TReDS ecosystems is highly preferred.
• Analytical Rigor: Proficiency in data visualization and sales forecasting; ability to translate complex data into actionable sales strategies.
• Educational Background: MBA from a premier institute or an equivalent professional degree.
• Communication: Exceptional interpersonal skills to influence C-suite stakeholders and lead cross-departmental initiatives.

Why Join Us?

This is a high-impact role where you won't just follow a process—you will build it. You will have the autonomy to shape the operational DNA of C2TReDS and contribute to India’s financial inclusion story.

Commitment to Diversity and Inclusion

As an Equal Opportunity Employer, we not only value diversity and equality, but we also empower our team members to bring their authentic selves to work every day. Our goal is to create a workplace that reflects the communities we serve and our global, multicultural clients. We recognize the power of inclusion, emphasizing that each team member was chosen for their unique ability to contribute to the overall success of our mission.

We do not discriminate based on race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment decisions are based on qualifications, merit, and business needs.

About the company

C2FO