Digital Solutions Executive

Vakeel AI Solution Private Limited; New Delhi; On-site; INR 300,000 - 540,000; Full time

Job summary

VakeelAI, an Indian legal-tech platform, seeks a Digital Solutions Executive to support digital presence, SEO, content strategy, and online marketing. You will work on blogs, web content, and campaigns and collaborate with designers and developers to optimize UI/UX and branding.

The role focuses on keyword research, on-page SEO, content creation, and social media marketing across platforms, with an emphasis on consistency in branding and digital campaigns.

Qualifications

• Basic understanding of SEO and keyword research.
• Strong written English and content-writing skills.
• Basic knowledge of UI/UX principles.
• Familiarity with Canva, Figma, or similar design tools.
• Understanding of social media marketing and content creation.
• Creative thinking and attention to detail.
• Ability to manage multiple tasks and meet deadlines.

Responsibilities

• Perform keyword research and implement on-page SEO strategies.
• Optimize website pages, blogs, titles, descriptions, and digital content for search engines.
• Monitor website rankings, traffic, and basic SEO performance.
• Assist in designing and improving website and application user interfaces.
• Suggest UI/UX improvements based on usability and user behaviour.
• Create engaging blog articles, website content, and promotional copy.
• Design and publish marketing posts for platforms such as Instagram, LinkedIn, Facebook, and X.
• Prepare social media content calendars and campaign ideas.
• Maintain consistency in branding, tone, colours, and visual communication.
• Coordinate with developers, designers, and management for digital campaigns and website updates.
• Research competitors, market trends, and new digital marketing opportunities.

Skills

SEO basics

Content writing

UI/UX basics

Canva

Figma

Social media marketing

Multitasking

Education

Bachelor’s degree in Marketing / Design / CA or related field

Tools

Canva

Figma

Job description

About VakeelAI:

VakeelAI is an Indian legal-tech platform building AI-powered tools for lawyers, spanning legal research, search, drafting, and case management. We are looking for a creative and proactive Digital Solutions Executive to support our digital presence, content strategy, website experience, and online marketing activities. The candidate will work across SEO, UI/UX, blogs, social media content, and digital marketing campaigns.

What You'll Do

• Perform keyword research and implement on-page SEO strategies
• Optimize website pages, blogs, titles, descriptions, and digital content for search engines
• Monitor website rankings, traffic, and basic SEO performance
• Assist in designing and improving website and application user interfaces
• Suggest UI/UX improvements based on usability and user behaviour
• Create engaging blog articles, website content, and promotional copy
• Design and publish marketing posts for platforms such as Instagram, LinkedIn, Facebook, and X
• Prepare social media content calendars and campaign ideas
• Maintain consistency in branding, tone, colours, and visual communication
• Coordinate with developers, designers, and management for digital campaigns and website updates
• Research competitors, market trends, and new digital marketing opportunities

Must-Have Skills

• Basic understanding of SEO and keyword research
• Good written English and content-writing skills
• Basic knowledge of UI/UX principles
• Familiarity with Canva, Figma, or similar design tools
• Understanding of social media marketing and content creation
• Creative thinking and attention to detail
• Ability to manage multiple tasks and meet deadlines

Good to Have

• Basic knowledge of Google Analytics, Google Search Console, or WordPress will be an advantage
• Graduate or pursuing graduation in Marketing, Design, Mass Communication, Computer Applications, Business Administration, or a related field
• Freshers with relevant skills, internships, portfolios, or personal projects are encouraged to apply

Why Join:

The ideal candidate should be creative, digitally aware, willing to learn, and capable of handling both content and visual marketing responsibilities.