Digital Marketing Trainer / Instructor

Kezan Consulting; Jabalpur, Coimbatore District; On-site; INR 300,000 - 600,000; Full time

Job summary

Kezan Consulting is seeking a dynamic Digital Marketing Trainer to deliver a structured, hands-on training program for students. The trainer will guide learners through core digital marketing concepts, tools, and real-world applications to become job-ready professionals.

The role focuses on delivering engaging sessions, covering SEO, content marketing, SMM, paid advertising, analytics, and practical projects, while mentoring students and tracking progress.

Qualifications

• Bachelor's degree in Marketing, Business, or related field is required.

Responsibilities

• Deliver engaging and structured training sessions on digital marketing concepts as per the curriculum.
• Cover modules including Digital Marketing Fundamentals & Channels, SEO, SMM, Content Marketing, and PPC.
• Conduct practical demonstrations and tool-based learning sessions.
• Design and assign hands-on exercises, projects, and case studies.
• Track student progress and provide continuous feedback; conduct assessments and evaluations.
• Mentor students on industry best practices and career readiness.

Skills

SEO

Content Marketing

Social Media Marketing

Paid Campaigns

Web Analytics

Explain concepts

Hands-on tools

Communication & presentation

Education

Bachelor's degree in Marketing, Business, or related field

Certification in Digital Marketing

Tools

Google Analytics

Google Ads

Facebook Ads

Job description

We are seeking a dynamic and industry-experienced Digital Marketing Trainer to deliver a structured, hands-on training program. The trainer will be responsible for guiding students

through core digital marketing concepts, tools, and real-world applications, ensuring they

become job-ready professionals.

Key Responsibilities

• Deliver engaging and structured training sessions on digital marketing concepts as

per the defined curriculum

• Cover key modules including:
• Digital Marketing Fundamentals & Channels
• Competitive Analysis & Strategy
• Content Marketing & Blogging
• Search Engine Optimization (SEO)
• Social Media Marketing (SMM)
• Paid Advertising (Google Ads, Social Ads)
• Analytics & Performance Tracking
• Conduct practical demonstrations and tool-based learning sessions
• Design and assign hands-on exercises, projects, and case studies
• Track student progress and provide continuous feedback
• Conduct assessments, quizzes, and evaluations to measure learning outcomes
• Mentor students on industry best practices and career readiness
• Support students in building portfolios (blogs, campaigns, etc.)
• Stay updated with the latest trends, tools, and algorithm changes in digital marketing.

Required Skills & Expertise

• Strong understanding of:
• SEO (On-page, Off-page, Technical)
• Content Marketing & Blogging platforms
• Social Media Platforms (Meta, LinkedIn, etc.)
• Paid Campaigns (Google Ads, Facebook Ads)
• Web Analytics (Google Analytics or equivalent tools)
• Ability to explain complex concepts in a simple and structured manner
• Hands-on experience with digital marketing tools and platforms
• Strong communication and presentation skills

Qualifications

• Bachelors degree in Marketing, Business, or related field
• Certification in Digital Marketing (preferred)
• Prior teaching/training experience is a plus

Experience

• 2+ years of hands-on experience in Digital Marketing
• Experience in training, mentoring, or conducting workshops preferred