Digital Marketing (SEO Executive)

Logicsculpt; Ahmedabad District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Logicsculpt in Ahmedabad, India, is looking for a dedicated SEO specialist to enhance our online presence. The role involves conducting keyword research, optimizing website content, and fixing technical SEO issues with the development team.

Ideal candidates should possess a Bachelor's degree in Marketing or Communications, have a strong track record in SEO, and be familiar with tools like SEMrush and Google Analytics. Strong analytical and communication skills are essential for collaborating with cross-functional teams.

Qualifications

• Proven record of effective SEO strategies.
• Experience in a similar or related role.
• Updated with the latest trends in digital marketing and SEO.

Responsibilities

• Conduct keyword research for content optimization.
• Optimize website content for SEO.
• Analyze website performance metrics using analytics tools.
• Fix technical SEO issues with the development team.
• Collaborate with content producers for effective content strategies.
• Develop link-building plans to increase domain authority.
• Integrate SEO efforts with broader marketing activities.

Skills

SEO strategies

Analytical abilities

Communication skills

Knowledge of SEO tools

Proficiency in CMS

Understanding of search algorithms

Education

Bachelor's degree in Marketing, Communications or related discipline

Tools

SEMrush

Moz

Google Analytics

Search Console

Job description

• Conduct keyword research to find crucial keywords for content optimisation and higher search rankings.
• To ensure our website content is search engine friendly and generates organic traffic, we must optimise both on-page and off-page.
• Utilising applications like Google Analytics and Search Console to track and examine website performance metrics.
• Work with the development team to identify technical SEO problems and implement fixes.
• Work with content producers to establish and carry out successful content strategies that support SEO objectives.
• To proactively alter strategies and keep up with industry trends and search engine algorithms.
• Develop and implement link-building plans to increase domain authority. Create recurring SEO performance reports and offer advice for ongoing development.
• Integrate SEO efforts with broader marketing activities by working collaboratively with the marketing team.

Qualifications

• Marketing, communications, or a related discipline as a Bachelor's degree.
• Possess a solid track record of effective SEO strategies and have demonstrated expertise in an equivalent or related job.
• Familiarity with SEO tools like SEMrush, Moz, Google Analytics, Search Console, etc.
• Solid knowledge of ranking variables, algorithms, and recommended practices for search engines.
• Proficiency with content management systems (CMS), CSS, and HTML. Excellent analytical abilities and the capacity to derive insights from data that can be used.
• Strong communication abilities are necessary for cross-functional team collaboration.
• Current with the most recent trends and ideal digital marketing and SEO.

Ready to Join Our Team?

If you are passionate about digital marketing and meet the qualifications, we would love to hear from you.