Digital Marketing Manager

Adengage; Thane; On-site; INR 500,000 - 900,000; Full time

Job summary

Adengage is seeking a results-driven Social Media Manager in Maharashtra to drive campaigns across platforms. You will craft content, develop strategies, engage audiences, and manage paid ads to meet growth goals.

The role emphasizes analytics, trend adaptation, and collaboration with marketing and creative teams to ensure a consistent brand voice across all channels.

Qualifications

• Bachelor's degree in marketing or related field.
• Proven work experience in social media marketing with platform knowledge.
• Proficient in content creation and graphic design tools.
• Strong analytical and communication skills.
• Deep understanding of brand positioning and identity.
• Creative strategist.

Responsibilities

• Content creation for engaging social media content.
• Develop and execute social media marketing strategies.
• Engage with followers and respond to comments and messages.
• Monitor and analyze social media performance metrics.
• Plan, create, and manage paid advertising campaigns.
• Stay updated on industry trends and apply them.
• Ensure consistent brand voice across channels.
• Foster community and loyalty among followers.
• Collaborate with marketing and creative teams.
• Provide regular reports and insights to management.

Skills

Campaigns

Communication

Marketing Strategy

Marketing Campaigns

Content Creation

Digital Marketing

Social Media Strategy

Education

Bachelor's degree in marketing or related field

Tools

Graphic Design Tools

Job description

Skills

• Campaigns, Communication, Marketing Strategy, Marketing Campaigns, Content Creation, Digital Marketing, Social Media Strategy.

Responsibilities

• Content Creation: Developing engaging and relevant content for various social media platforms.
• Strategy Development: Creating and executing social media marketing strategies to meet business goals.
• Audience Engagement: Interacting with and responding to followers, comments, and messages.
• Analytics and Tracking: Monitoring and analyzing social media performance metrics to optimize strategies.
• Ad Campaign Management: Planning, creating, and managing paid advertising campaigns on social platforms.
• Trend Monitoring: Staying updated on industry trends and incorporating them into strategies.
• Brand Representation: Ensuring consistent brand voice and image across social channels.
• Community Building: Fostering a sense of community and loyalty among followers.
• Collaboration: Coordinating with other marketing and creative teams for cohesive campaigns.
• Reporting: Providing regular reports and insights to management on social media efforts.

Qualifications

• Bachelor's degree in marketing or related field.
• Proven work experience in social media marketing along with in-depth platform knowledge.
• Proficient in content creation and graphic design tools.
• Strong analytical and communication skills.
• Strong analytics and communication.
• Deep understanding of brand positioning and identity.
• Creative strategist.