Digital Marketing Manager

Story Webnet Services; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Story Webnet Services in Mumbai seeks a seasoned digital marketing specialist to lead SEO, technical SEO, website strategy, and performance optimization. You will manage Google and Meta Ads campaigns, drive B2B lead generation, and oversee content across Facebook, Instagram, and LinkedIn to improve visibility, engagement, and conversions.

Collaboration with design and development teams will be essential. The role requires strong leadership, cross-team coordination, and a track record of

Qualifications

• Experience in managing comprehensive SEO and technical SEO efforts.
• Ability to plan and execute Google Ads and Meta Ads campaigns.
• Experience in content strategy for Facebook, Instagram, and LinkedIn.

Responsibilities

• Expertise in SEO, Technical SEO, Website Designing Strategy, Website Technical Optimization, Google Ads, Meta Ads, Social Media Marketing, B2B Lead Generation, and SEO/SMO strategy.
• Experienced in managing Google Ads and Meta Ads campaigns, including campaign planning, audience/keyword targeting, lead generation, budget optimization, performance tracking, and conversion optimization.
• Experienced in managing Facebook, Instagram, and LinkedIn content and campaigns, developing social media strategies, planning content calendars, and analyzing performance.
• Strong technical understanding of website structure, UI/UX, landing pages, website performance, mobile responsiveness, SEO-friendly design, technical SEO, and coordination with development/design teams to improve website functionality, user experience, search visibility, and conversions.
• Strong leadership and team-management capabilities, including project allocation, team coordination, mentoring, client communication, and ensuring timely project delivery.

Skills

SEO

Technical SEO

Google Ads

Meta Ads

Social Media Marketing

B2B Lead Generation

Website Design Strategy

Team Management

Tools

Facebook Ads

Instagram Ads

LinkedIn Ads

Job description

Role & responsibilities

Expertise in SEO, Technical SEO, Website Designing Strategy, Website Technical Optimization, Google Ads, Meta Ads, Social Media Marketing, B2B Lead Generation, and SEO/SMO strategy.

Experienced in managing Google Ads and Meta Ads campaigns, including campaign planning, audience/keyword targeting, lead generation, budget optimization, performance tracking, and conversion optimization.

Experienced in managing Facebook, Instagram, and LinkedIn content and campaigns, developing social media strategies, planning content calendars, and analyzing performance.

Strong technical understanding of website structure, UI/UX, landing pages, website performance, mobile responsiveness, SEO-friendly design, technical SEO, and coordination with development/design teams to improve website functionality, user experience, search visibility, and conversions.

Strong leadership and team-management capabilities, including project allocation, team coordination, mentoring, client communication, and ensuring timely project delivery.

Preferred candidate profile

Experience in SEO, Technical SEO, Google & Meta Ads, B2B Lead Generation, Website Design & Technical Strategy, SMO, Social Media, Web Stories, Team Management & Multiple Project Handling.