Digital Marketing Manager

IDMAC; India; On-site; INR 650,000 - 750,000; Full time

Job summary

Clicks and Sales, operating under Five Feed Learning Solutions Pvt Ltd, seeks a Digital Marketing Manager in Maharashtra with 3-5 years of experience. The role involves driving traffic, planning multi-channel campaigns and optimizing landing pages to improve conversions.

The ideal candidate will lead SEO/SEM efforts, manage email and social campaigns, and stay current with digital marketing trends, including SMO, PPC and content marketing.

Qualifications

• Generating quality traffic for the website.
• Hands-on in creating marketing campaigns for PPC campaigns, SEO, SMO, SEM, SMM, Google AdWords, Email Marketing, Affiliate Marketing, Facebook and LinkedIn Ads.
• Relevant experience in digital marketing.
• Leading and managing SEO/SEM, marketing databases, email, social media and/or display advertising campaigns.
• Creativity in identifying target audiences and designing campaigns that engage, inform and motivate.
• Experience optimizing landing pages and user funnels.
• Strong knowledge of website analytics tools (e.g., Google Analytics).
• Experience setting up and optimizing Google AdWords, Facebook and LinkedIn campaigns.
• Working knowledge of HTML, CSS and PHP.
• Up-to-date with latest trends in Google and online marketing practices.
• Video marketing.
• Content writing.
• Planning and optimizing marketing campaigns across Social Media, SEM, Facebook Ads and SEO.
• Programs using social media techniques to increase visibility, traffic.
• Developing and managing digital marketing campaigns.
• Understanding of social media strategies.
• Willingness to learn new digital marketing techniques and mobile marketing.
• Proficiency in SMO.
• Strong analytical skills.
• Strategic link building and forum participation.
• Directory and blog submissions.

Responsibilities

• Generate quality traffic for the company website.
• Plan, execute and optimize PPC, SEO, SMO/SEM/SMM campaigns and ads on Google, Facebook, LinkedIn.
• Lead digital marketing initiatives and campaigns across channels.
• Analyze campaign performance and optimize landing pages and funnels.
• Utilize analytics tools to measure impact and drive improvements.
• Maintain up-to-date knowledge of digital marketing trends and tools.
• Create and manage content marketing and video marketing efforts.
• Coordinate social media strategies to increase visibility and traffic.
• Perform link-building, directory and blog submission activities.

Skills

PPC campaigns

SEO

SMO

SEM

SMM

Email marketing

Affiliate marketing

Facebook advertising

LinkedIn advertising

Content writing

Video marketing

Analytics

Tools

Google Ads

Facebook Ads Manager

Google Analytics

HTML

CSS

PHP

Job description

Digital Marketing Manager

Clicks and Sales

3 - 5 years | 6.50 - 7.50 LPA | Maharashtra

Clicksandsales (C&S) is an online platform owned and operated by Five Feed Learning Solutions Pvt Ltd. It got registered in the year 2011 and has a human-size team of 18 members which is made up of content writers, SEO analysts, web developers and server team. It works with and for the most exciting industry. Its creations have the capability to not only remind the brands that content is the king, but also to help them increase engagement and sales with the help of this king.

Responsibilities and Duties

• Responsible for generating quality traffic for our website
• Hands on experience in creating marketing campaigns for PPC campaigns, SEO, SMO, SEM, SMM, Google Ad words, E-mail Marketing, Affiliate Marketing, Facebook and LinkedIn Advertisements.
• Relevant experience in digital marketing.
• Leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
• Highly creative with experience in identifying target audience and devising digital campaigns that engage, inform and motivate.
• Experience in optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools (e.g., Google Analytics/ Webmaster) Experience in setting up and optimizing Google Adwords, Facebook and LinkedIn Ad campaigns. 7.
• Working knowledge of HTML , CSS and PHP.
• Up-to-date with the latest trends of Google and best practices in online marketing and measurement
• Video marketing .
• Content writing.
• Planning, executing, measuring and optimizing marketing campaigns across Social Media, SEM, Facebook Ads and SEO.
• Define programs that use social media marketing techniques to increase visibility, membership and traffic for the site.
• Develop and manage digital marketing campaigns.
• Good understanding of social media strategies.
• Aggressive learning curve on new digital marketing techniques and mobile marketing.
• Proficient with Social Media Optimization (SMO)
• Strong analytical skills. 18.Strategic Link Building, Forum Participation.
• Perform Directory and Blog Submissions