Digital Marketing Manager

S.G. Vaayu Equipments; Greater Noida; On-site; INR 400,000 - 700,000; Full time

Job summary

S.G. Vaayu Equipments is seeking a digital marketing specialist in India to drive growth through CRM-driven campaigns and multi-channel strategies. You will manage customer interactions, track the sales funnel, and execute marketing plans across social media, email, and SEO.

The role emphasizes content creation for social platforms, collaboration with product teams to launch campaigns, and data-driven optimization using analytics tools to improve future initiatives.

Responsibilities

• Manage CRM system to track customer interactions, sales pipeline, and marketing campaigns.
• Develop and execute digital marketing strategies across various channels (social media, email, search engine optimization).
• Create engaging content for social media platforms to increase brand awareness and drive website traffic.
• Collaborate with cross-functional teams to launch new products or services through targeted online advertising campaigns.
• Analyze campaign performance using analytics tools like Google Analytics to optimize future initiatives.

Job description

Roles and Responsibilities

• Manage CRM system to track customer interactions, sales pipeline, and marketing campaigns.
  
• Develop and execute digital marketing strategies across various channels (social media, email, search engine optimization).
  
• Create engaging content for social media platforms to increase brand awareness and drive website traffic.
  
• Collaborate with cross-functional teams to launch new products or services through targeted online advertising campaigns.
  
• Analyze campaign performance using analytics tools like Google Analytics to optimize future initiatives.