Digital Marketing Manager

Symbroj Media Private Limited; Delhi; On-site; INR 600,000 - 900,000; Full time

Job summary

Symbroj Media Private Limited in Delhi seeks a hands-on Digital Marketing Manager to run paid campaigns on Google Ads and LinkedIn Ads for our Media, Solar, and Cleantech verticals. This execution-focused role requires strong lead-generation skills, campaign optimisation, and weekly reporting; you will work with content and design teams to produce effective ads.

Ideal candidates have 1–3 years hands-on experience in search ads, B2B marketing, basic Excel reporting, and a willingness to learn

Qualifications

• Experience in Google Ads and/or LinkedIn Ads.
• Experience in B2B lead generation or service-based marketing.
• 1–3 years hands-on experience with paid ads.

Responsibilities

• Create and manage Search campaigns for PR, Exhibition & Conference Promotion services.
• Research keywords, write ad copies, and basic bid optimization; monitor CPL.
• Maintain daily leads in Excel/Sheets and share with sales in a timely manner.
• Coordinate with internal teams for ad creatives and landing pages; use Canva if required.
• Prepare weekly performance reports (Spend vs Leads vs CPL).

Skills

Google Ads

LinkedIn Ads

B2B lead generation

Canva basics

English writing

Tools

Canva

Job description

Symbroj Media Private Limited | Full time

Symbroj Media Pvt Ltd, a division of Symbroj Group, is a dynamic Public Relations, Media, and Advertising agency specializing in the Metro, Railway, and Infrastructure sectors. With a focus on innovation and strategy, the company delivers tailored solutions to enhance brand visibility, drive engagement, and support industry growth through cutting-edge media, communications, and marketing services.

Job Description

Symbroj Group operates across multiple high-growth sectors:

Symbroj Media Pvt Ltd – PR, Publications, Exhibitions & Conference Promotion

Symbroj Solar Pvt Ltd – Solar Rooftop EPC Solutions

Symbroj Cleantech Pvt Ltd – Hydrogen Plant EPC & Clean Energy Solutions

We are looking for a hands-on Digital Marketing Manager with strong execution skills in Google Ads and LinkedIn Ads, capable of generating quality leads for B2B and service-based businesses.

Job Summary

The Digital Marketing Manager will be responsible for planning, executing, and optimizing paid advertising campaigns on Google Ads and LinkedIn Ads to generate leads for our Media, Solar, and Cleantech verticals.

This is an execution-focused role, ideal for a marketer who understands performance metrics, enjoys working with real budgets, and wants exposure to B2B, EPC, and high-value services marketing.

Key Responsibilities

1. Google Ads Management

Create and manage Search campaigns for:

PR, Exhibition & Conference Promotion services

Perform keyword research, ad copy creation, and basic bid optimization

Monitor daily spend, CTR, CPC, and Cost Per Lead (CPL)

Add negative keywords to reduce wasteful spend

2. LinkedIn Ads Management

Run B2B lead generation campaigns targeting:

Marketing Heads, Event Managers (Media vertical)

Business Owners, Plant Heads, CXOs (Solar & Cleantech)

Optimize targeting by job title, industry, company size, and geography

Download and maintain daily leads in Excel / Google Sheets

Share leads with the sales team in a timely manner

Prepare weekly performance reports (Spend vs Leads vs CPL)

4. Creative & Coordination

Coordinate with internal teams for ad creatives and landing page content

Use Canva for basic ad creatives if required

Test ad headlines, descriptions, and CTAs

Requirements

Experience

1–3 years of hands-on experience in Google Ads and/or LinkedIn Ads

Experience in B2B lead generation or service-based marketing preferred

Technical Skills

Google Ads (Search campaigns – mandatory)

Basic understanding of:

CPC, CPL, CTR

Conversion tracking concepts

MS Excel / Google Sheets (basic reporting)

Additional Skills

Decent English writing skills for ad copy

Familiarity with Canva is a plus

Ability to learn technical domains like Solar & Hydrogen

What We Offer

Exposure to three fast-growing industries (Media, Solar, Clean Energy)

Hands-on experience with real ad budgets

Opportunity to grow into a Performance Marketing Specialist

Direct learning from senior management

Performance-based salary revision opportunities

Who Should NOT Apply

Candidates looking only for social media posting roles

Candidates with zero paid ads experience

Candidates expecting senior-level strategy roles at junior salary levels

What You’ll Get at Symbroj

Hands-On Paid Ads Experience

Work directly on Google Ads and LinkedIn Ads with real budgets, not dummy or training accounts.

Multi-Industry Exposure

Gain experience across Media & PR, Solar EPC, and Hydrogen/Clean Energy—a rare and valuable mix for your resume.

This role offers a steep learning curve in B2B lead generation, performance marketing, and EPC marketing.

Direct Access to Leadership

Work closely with senior management and understand how marketing connects with sales and business growth.

Skill Development

Learn and improve skills in:

Google Ads & LinkedIn Ads optimization

Ad copywriting & lead generation funnels

Basic analytics & reporting

Performance-Based Growth

Salary revisions and role upgrades based on performance, lead quality, and consistency.

Creative Ownership

Freedom to test ad copies, creatives, and targeting ideas—your work will be visible and valued.

Small team, clear expectations, and practical learning—no unnecessary hierarchy.