Digital Marketing Manager

Essvee Services; Delhi; Hybrid; INR 650,000 - 950,000; Full time

Job summary

Essvee Services is seeking a result-driven Digital Marketing / Social Media Manager to lead our India and Dubai operations. The role covers website management, social media, paid campaigns, lead generation and brand visibility across both regions.

You will develop and implement comprehensive digital marketing strategies, create content calendars, optimize campaigns, and track performance. The position requires coordinating with sales and maintaining consistent branding across markets.

Qualifications

• Experience building and executing digital marketing strategies across multiple regions.
• Strong knowledge of social media platforms and content planning.
• Ability to manage paid campaigns and lead generation with focus on ROI.

Responsibilities

• Develop and implement digital marketing strategies for India & Dubai.
• Manage India & Dubai websites, content updates, and SEO.
• Create content calendars for posts, reels, and creatives; maintain brand consistency.
• Plan, execute, and optimize Meta, Google, LinkedIn campaigns; track CPL and ROI.
• Collaborate with sales for lead follow-ups and conversions; monitor performance.
• Produce weekly/monthly performance reports with insights.

Skills

Digital marketing

Social media management

Paid ads

Content creation

Branding

Analytics

Tools

Google Analytics

Meta Ads Manager

LinkedIn Ads

Job description

Role & responsibilities

Job Summary

We are looking for a result-driven Digital Marketing / Social Media Manager who will be responsible for managing and executing the overall digital marketing strategy for India and Dubai operations. The role includes handling websites, social media platforms, paid campaigns, lead generation, and brand visibility across both regions.

Key Responsibilities

1. Digital Marketing Strategy

• Develop and implement complete digital marketing strategies for India & Dubai markets
• Plan monthly/quarterly campaigns aligned with business goals
• Analyze market trends and competitor activities for both regions

2. Website Management (India & Dubai)

• Manage and update India & Dubai websites
• Ensure website content, banners, forms, and SEO are updated regularly
• Monitor website performance, traffic, and conversions

3. Social Media Management

• Handle all official social media platforms (Instagram, Facebook, LinkedIn, etc.) for India & Dubai
• Create content calendars (posts, reels, stories, creatives)
• Ensure brand consistency across all platforms

4. Paid Ads & Lead Generation

• Plan, execute, and optimize paid ad campaigns (Meta, Google, LinkedIn, etc.)
• Generate quality leads and ensure cost-effectiveness
• Coordinate with sales team for lead follow-ups and conversions
• Track CPL, ROI, and campaign performance

5. Content & Branding

• Work on content ideas for posts, ads, website, and campaigns
• Ensure brand tone and messaging remain consistent across India & Dubai
• Support branding activities and new product/service launches

6. Performance Tracking & Reporting

• Monitor performance using analytics tools (Google Analytics, Meta insights, etc.)
• Prepare weekly/monthly performance reports
• Suggest improvements based on data and insights