Digital Marketing Manager

Resourcifi Inc.; Dadri; Hybrid; INR 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work at Noida center

Direct access to engineers

Measurable budget-supported role

Job summary

Resourcifi Inc. is seeking a demand-gen leader to own the marketing funnel from organic to paid channels. You will implement technical SEO, AI engine optimization, and content programs with engineers to ensure accurate, rank-worthy publications.

You will also manage paid campaigns and end-to-end analytics (GA4, Search Console) while collaborating with business development to turn leads into closed deals. Hybrid role at our Noida delivery center.

Qualifications

• 4 to 7 years in digital marketing for B2B or technology services, with results you measured and can defend.
• Deep, current SEO skill, including technical SEO, and a real point of view on AI search and how to win citations.
• Hands-on with GA4, Google Search Console and at least one paid platform you have managed to a number.
• Editorial judgement: you can brief, edit and ship content that is genuinely useful, not filler.
• Comfort owning a target and reporting on it honestly, including the months it did not move.

Responsibilities

• Own the marketing funnel for Resourcifi, from organic and AI-engine visibility through paid and into qualified pipeline.
• Run technical and content SEO, and build the structured data and content that gets us cited by AI answer engines.
• Plan and edit a content program with subject-matter engineers, so what we publish is accurate and ranks.
• Manage paid search and social campaigns to a cost-per-lead target, and kill what does not work without sentiment.
• Own analytics end to end: GA4, Search Console and attribution that the business actually trusts.
• Work with business development so the leads you generate are the leads they can close.

Skills

Technical SEO

AI search

Content marketing

Paid campaigns

Analytics ownership

Editorial judgement

Tools

GA4

Google Search Console

SEMrush

Schema markup

HubSpot

Job description

Search is changing under everyone, and we want someone who is building for both worlds at once: the classic organic channel and the answer engines that increasingly sit in front of it. You will own demand generation for Resourcifi, from technical SEO and AI engine optimization to content and paid, and you will work with the same engineers who build AI products for clients, so your campaigns are grounded in what we actually do.

What you will do

• Own the marketing funnel for Resourcifi, from organic and AI-engine visibility through paid and into qualified pipeline.
• Run technical and content SEO, and build the structured data and content that gets us cited by AI answer engines.
• Plan and edit a content program with subject-matter engineers, so what we publish is accurate and ranks.
• Manage paid search and social campaigns to a cost-per-lead target, and kill what does not work without sentiment.
• Own analytics end to end: GA4, Search Console and attribution that the business actually trusts.
• Work with business development so the leads you generate are the leads they can close.

What we are looking for

• 4 to 7 years in digital marketing for B2B or technology services, with results you measured and can defend.
• Deep, current SEO skill, including technical SEO, and a real point of view on AI search and how to win citations.
• Hands-on with GA4, Google Search Console and at least one paid platform you have managed to a number.
• Editorial judgement: you can brief, edit and ship content that is genuinely useful, not filler.
• Comfort owning a target and reporting on it honestly, including the months it did not move.

Nice to have

• Experience marketing AI, developer or data products to a technical audience.
• Familiarity with SEMrush, schema markup and marketing automation in HubSpot.
• Some hands-on comfort with HTML and how a site is actually built.

What we offer

• A category that is being rewritten, and the remit to build the AI-search playbook rather than inherit one.
• Direct access to engineers who can ground your content in real production work.
• A measurable role with a real budget, judged on pipeline rather than vanity metrics.
• A hybrid seat at our Noida delivery center.