Digital Marketing Intern (Ads, Analytics, Web)

BEMPU Health Private Limited; Bengaluru; On-site; INR 167,000 - 279,000; Full time

Benefits offered by this job

Paid internship

Monthly stipend

Mentorship

Job summary

BEMPU Health Private Limited is seeking a Digital Marketing Intern to run paid campaigns, analytics, and web-related tasks in Bengaluru. You will execute campaigns, track performance, and report insights under mentorship.

Ideal candidates are currently studying or recently graduated in marketing or related fields, with hands-on experience in Google Ads or Meta Ads, and a keen eye for data-driven optimization. This is a 6-month full-time paid internship in Bangalore.

Qualifications

• Currently pursuing or recently graduated in marketing, business, statistics or related field.
• Hands-on experience setting up campaigns in Google Ads or Meta Ads, via coursework, personal project or internship.
• Understanding of UTM parameters, conversion tracking, and attribution basics.
• Comfortable with Google Analytics 4 or similar analytics tool.

Responsibilities

• Set up, launch and manage paid campaigns across Google Ads and Meta Ads.
• Wire up UTM tracking and ensure proper tagging.
• Ensure conversion tracking and analytics are configured for trustworthy numbers.
• Review website analytics to identify drop-offs and optimize performance.
• Produce weekly spend and performance reports with actionable insights.
• Flag issues early to avoid month-end waste.

Skills

Google Ads

Meta Ads

GA4

Analytics

Education

Pursuing Marketing Degree

Tools

UTM Tracking

UTM Parameters

Job description

Digital Marketing Intern (Ads, Analytics, Web)

BEMPU Health: Saving Lives, One Newborn at a Time

BEMPU Health is a purpose-driven medical device company dedicated to improving newborn healthcare outcomes. We develop innovative, life-saving devices for neonates, tackling critical challenges in resource-limited settings. Funded by leading organizations like the Gates Foundation and USAID, our solutions are already making a difference in the lives of newborns in India and around the world. Our devices are used by UNICEF, government health programs, and top private hospitals, making a real impact on global newborn health. Join our mission and be part of something bigger!

Job Description

We are looking for a Digital Marketing Intern to run our paid campaigns day to day. You own execution; strategy and creative come from us.

That means we will hand you the positioning and the assets, and you will get the campaigns live, tracked properly, and honestly reported. The part that matters most is the last one: we want to know what actually converts, not what looks good in a dashboard.

What You'll Do

• Set up, launch and manage our paid campaigns across Google Ads and Meta Ads.
• Wire up UTM tracking correctly and consistently, following our internal tagging convention.
• Make sure conversion tracking and analytics are configured properly, so the numbers can be trusted.
• Review website session recordings and heatmaps to see where visitors actually drop off.
• Run small, honest tests on audiences, creatives and landing pages, and report what worked and what did not.
• Produce a weekly report on spend, cost per enquiry and cost per sale, with your own read on what to change next.
• Flag anything that looks broken or wasteful early rather than at month end.

Requirements

• Hands-on experience setting up campaigns in Google Ads or Meta Ads, whether through coursework, a personal project or a previous internship.
• Understanding of UTM parameters, conversion tracking, and why attribution goes wrong.
• Comfortable in Google Analytics 4 or a similar analytics tool.
• Genuinely numerate, and willing to report a bad result accurately rather than dress it up.
• Curious about the customer: happy to watch twenty session recordings to find one insight.
• Currently studying or recently graduated in marketing, business, statistics or any related field.
• Available for a 6-month full-time paid internship in Bangalore.
• A paid internship with a monthly stipend.
• A real budget to manage, with proper guardrails and direct guidance.
• Mentorship from BEMPU's founder, who currently runs these campaigns.
• Work on a product that parents genuinely need, which makes the marketing far more rewarding.