Digital Marketing Executive

herbalchakra pvt. ltd.; Sector 10; In loco; INR 600.000 - 900.000; Tempo pieno

Descrizione del lavoro

herbalchakra pvt. ltd. is seeking a Marketplace Manager to drive sales growth on Amazon, Flipkart, and other healthcare & industrial B2B marketplaces. You will manage listings, optimize catalogs, onboard new platforms, and track performance to boost visibility and revenue.

You will collaborate with sales, product, and marketing teams, implement promotions, monitor KPIs, and identify new marketplace opportunities to expand digital sales channels.

Mansioni

• Manage and maintain product listings across Amazon, Flipkart, and other healthcare & industrial marketplaces.
• Optimize product titles, descriptions, keywords, images, specifications to improve visibility and conversions.
• Plan and execute marketplace promotions, discount campaigns, festive offers, deal events, and other sales-driven initiatives.

Conoscenze

Marketplace growth

Analytics

Coordination

Digital marketing

Strumenti

Amazon Ads

Campaign tools

Descrizione del lavoro

JOB PURPOSE

To manage, develop, and drive sales growth across online marketplaces such as Amazon, Flipkart, and other Healthcare & Industrial B2B platforms. The role involves managing product listings, optimizing catalogs, identifying new marketplace opportunities, and executing performance-driven initiatives to improve product visibility, customer reach, and overall marketplace revenue.

The role also requires a proactive approach towards identifying growth opportunities, analysing marketplace performance, and implementing strategies to strengthen the company's online presence.

KEY RESPONSIBILITIES (JOB DESCRIPTION)

• Marketplace Management: Manage and maintain product listings across Amazon, Flipkart, and other relevant Healthcare & Industrial B2B marketplaces.
• Listing & Catalog Optimization: Optimize product titles, descriptions, keywords, images, specifications, and other listing attributes to improve product visibility, search rankings, and conversions.
• Marketplace Onboarding: Research, identify, evaluate, and onboard new Healthcare and Industrial marketplaces to expand the company's digital sales channels.
• Sales & Performance Monitoring: Monitor marketplace sales, traffic, conversion rates, product rankings, and other key performance indicators to identify growth opportunities.
• Catalog & Inventory Coordination: Coordinate with internal teams to ensure timely catalog updates, accurate product information, pricing, stock availability, and inventory synchronization.
• Campaign & Promotional Execution: Plan and execute marketplace promotions, discount campaigns, festive offers, deal events, and other sales-driven initiatives.
• Marketplace Advertising: Assist in planning, executing, and monitoring marketplace advertising campaigns, including Amazon Ads and other platform-specific promotional tools.
• Competitor Analysis: Track competitor pricing, product positioning, listings, promotional strategies, and marketplace trends to identify opportunities for improvement.
• Organic Growth: Implement strategies to improve organic product visibility, keyword rankings, search discoverability, and marketplace performance.
• Performance Reporting: Prepare and share weekly and monthly marketplace performance reports, highlighting sales trends, campaign results, key insights, and areas of improvement.
• Growth Initiatives: Proactively identify new opportunities, suggest improvement strategies, and implement initiatives to increase marketplace sales and customer acquisition.
• Cross-functional Coordination: Work closely with the sales, product, operations, and marketing teams to ensure smooth marketplace operations and timely execution of business requirements.

KEY EXPECTATIONS

• Take ownership of marketplace operations and assigned sales targets.
• Demonstrate a proactive approach towards identifying new marketplace and business growth opportunities.
• Ensure accuracy and consistency of product listings and catalog information.
• Stay updated with marketplace policies, algorithms, trends, and promotional opportunities.
• Focus on improving product visibility, conversion rates, and overall marketplace revenue.
• Demonstrate strong analytical, coordination, and execution skills.