Digital Marketing Executive

Fresco Web Services Pvt. Ltd.; Sahibzada Ajit Singh Nagar; On-site; INR 300,000 - 520,000; Full time

Benefits offered by this job

Onsite Mohali Office

International project exposure

Job summary

Fresco Web Services Pvt. Ltd. in Mohali (Punjab) invites a Digital Marketing Executive with hands-on experience in SEO, social media, and paid campaigns. The role demands 2–3 years of proven digital marketing expertise and a full onsite presence at our Mohali office.

You will drive campaigns, optimize SEO, manage content marketing, and work closely with the team to achieve lead generation, traffic and branding goals. English communication should be strong in reading and writing.

Qualifications

• Min 2-3 years proven digital marketing experience.
• Graduation with min 70% in 10th/12th/ Graduation
• Excellent English reading & writing; speaking is a plus
• Fully onsite position at Mohali, Punjab

Responsibilities

• Plan, execute and optimize paid campaigns across Google, Meta, LinkedIn.
• Drive SEO on-page and off-page; build high quality backlinks.
• Perform site audits and optimize performance.
• Manage organic social media marketing and growth.
• Collaborate with team and meet deadlines.

Skills

Paid campaigns

SEO

Content marketing

Social media marketing

Analytics understanding

Branding/Marketing strategy

Team collaboration

Client communication

Education

Graduation (Any)

Tools

Google Analytics

Google Tag Manager

Google Merchant Center

Google Search Console

Job description

We are looking for a Digital Marketing Executive with expertise in SEO, SMM and Paid Campaigns.

Eligibility Criteria:

• Min Experience: 2-3yrs
• Qualification: Any Graduation with min 70% in 10th/12th/ Graduation
• Communication Skills: Good understanding in English Reading & Writing expected. Speaking will be a plus
• Location: Fully Onsite Position at our Mohali (Punjab) office
• **Remuneration: **No Bar in Salary
• **Working days/time: **Mon-Friday (9am to 6pm)

Requirements:

Required Technical Skills:

• Strong Expertise in Paid Campaigns - Google, Meta, LinkedIn - (Must know how to set, run and optimize the ad campaigns bringing in the desired results (lead gen, sales, traffic, performance max etc.)
• Expertise in SEO (both on-page and off-page)
• Create High DA PA Backlinks and Optimize Broken Links
• Experience in Site Audit and Optimization
• Organic Social Media Marketing/Management and Growth expertise
• Understanding of Google Search Engine Algorithms
• Well versed in Google Analytics, Google Tag Manager, Google Merchant Centre, Google Search Console and other analytics tools
• Should have experience in planning/developing branding/marketing strategies
• Experience in Content Marketing and Branding
• Well versed with In Market Research and Analysis

Job Duties/Responsibilities:

• You are self-driven, curious, with great energy and the ability to work in a fast-paced, dynamic environment
• Minimum of 2-3 years of proven experience in Digital Marketing
• Required to work with an open-mind and flexibility
• Should be a good team player and have mature mindset
• Make sure to have a good hold on skills listed in Required Skills section above.

Nice to Have:

• Email and Influencer Marketing Skills
• Experience in Affiliate Marketing
• Understanding of ORM (Online Reputation Management)
• Communication with Client(s)
• YouTube Channel Handling & Optimization
• Well versed with AI tools
• Attitude of learning every day

Benefits:

• You understand the potential of Digital Marketing
• You love the Social Media platforms
• You are confident about your skill set
• You prefer Work/Life Balance
• You want to work in a peaceful/flexible environment
• You love working in challenging ecosystem and love solving problems that would help the company grow
• You love to work directly with decision-makers (founders)

This job is NOT for you if:

• You are a reserved person and not a team player
• You only want to focus on Paid Campaigns
• You do not put regular efforts into the SEO work
• You do not have a learning mindset
• You rely heavily on AI tools like ChatGPT
• You are not sincere with your work approach
• You cannot handle challenges
• You don’t like to take accountability of your tasks

Why you'll Enjoy working at Fresco:

• We collaborate on interesting international projects, trying to make a real difference
• Instead of the traditional top-down hierarchy, we use squads, tribes, and chapters to run our business
• We are proud of our team work and enjoy working with one another
• Our senior experts and managers will be your mentors and allies in helping you achieve your goals
• We offer fair pay, a transparent career and promotion plan
• We have regular 1 on 1 meetings with our managers
• Our strong HR team is focused on our wellbeing, connectedness & development
• We focus on internal learning in the form of mentorships, workshops, talks
• We have a strong budget for learning courses & conferences
• Our office is designed for a good working experience in a relaxed and fun environment (Games, Pool table, foosball, bean bags, couches etc.)