Digital Marketing Executive

Best Course News; Mumbai; On-site; INR 334,800 - 558,000; Full time

Benefits offered by this job

Access to training programs

Competitive salary with performance-based incentives

Flexible work schedules

Regular employee engagement activities

Job summary

A leading digital marketing firm is seeking a Digital Marketing Executive to develop and implement social media strategies. The ideal candidate will manage campaigns, create engaging content for various platforms, and monitor performance analytics. This role requires 1-3 years of experience, strong technical skills in social media management, and proficiency in advertising tools like Meta Ads and Google Ads. The position offers competitive salary, flexible work schedules, and opportunities for professional development.

Qualifications

• 1-3 years of experience in a similar role.
• Strong knowledge of social media platforms and algorithms.
• Proficiency in performance tracking and optimization.

Responsibilities

• Develop and implement a social media strategy aligned with business objectives.
• Create engaging content including posts, videos, and interactive formats.
• Monitor campaign performance and optimize strategies based on insights.

Skills

Social Media Management

Content Creation

Data-driven Marketing

Performance Tracking

Collaboration

Education

Any Graduate

Tools

Meta Ads

Google Ads

Canva

Job description

#### Digital Marketing Executive##### Transformance Forums* Mumbai#### DescriptionAbout the CompanyTransformance Forums is a leading business conference and knowledge-sharing platform, curating high-impact industry events across Finance, HR, Learning & Development, ESG, and other professional domains. The organization brings together senior leaders and decision-makers through thought-leadership summits designed to foster collaboration, innovation, and growth.Position OverviewWe are looking for a creative and performance-driven Digital Marketing Executive – Social Media to lead and execute the company’s social media strategy. The ideal candidate will combine content creativity with data-driven marketing, managing both organic and paid campaigns to enhance brand visibility, engagement, and lead generation.Key Roles & ResponsibilitiesDevelop and implement a comprehensive social media strategy aligned with business and marketing objectivesManage and grow the company’s presence across Facebook, Instagram, LinkedIn, Twitter, and other relevant platformsCreate engaging content including posts, creatives, short videos, reels, and interactive formatsPlan and execute social media campaigns, promotions, and contests to drive engagement and lead generationCreate, manage, and optimize paid ad campaigns (Meta Ads & Google Ads) to drive traffic and conversionsMonitor campaign performance using analytics tools and optimize strategies based on insightsCollaborate with internal teams to ensure brand consistency and strong audience engagementTrack trends, platform updates, and best practices to continuously improve performanceRequired Qualifications & SkillsExperience1–3 years of experience as a Social Media Manager / Digital Marketing Executive or similar roleTechnical SkillsStrong knowledge of social media platforms, algorithms, and best practicesHands-on experience with Meta Ads (Facebook & Instagram) and Google AdsProficiency in Canva for designing social media creativesUnderstanding of campaign analytics, performance tracking, and optimizationSoft SkillsExcellent organizational and time management skillsAbility to work independently and collaboratively in a fast-paced environmentCreative mindset with strong attention to detailWillingness to learn, adapt, and experiment with new ideasEducationUG: Any GraduateBenefits & PerksAccess to training programs, workshops, and learning resources for skill enhancementCompetitive salary with performance-based incentivesFlexible work schedules and strong work-life balanceLeave Policy: 12 Casual Leaves + 6 Sick LeavesRegular employee engagement activities, team-building events, and HR initiativesWork Location & Commute Mira Road (East), Mumbai, MaharashtraCandidates must be able to commute to Mira Road on a daily basis.#### Role and Responsibilities* Key Roles & Responsibilities Develop and implement a comprehensive social media strategy aligned with business and marketing objectives Manage and grow the company’s presence across Facebook, Instagram, LinkedIn, Twitter, and other relevant platforms Create engaging content including posts, creatives, short videos, reels, and interactive formats Plan and execute social media campaigns, promotions, and contests to drive engagement and lead generation Create, manage, and optimize paid ad campaigns (Meta Ads & Google Ads) to drive traffic and conversions Monitor campaign performance using analytics tools and optimize strategies based on insights Collaborate with internal teams to ensure brand consistency and strong audience engagement Track trends, platform updates, and best practices to continuously improve performance| Designation | : | Digital Marketing Executive || Work experience | : | 0 - 1 |### Skills: