Digital Content Management Analyst

Accenture; Mumbai City; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Accenture in Mumbai is seeking a Digital Content Management Analyst who will maintain discoverable, accurate digital assets. You will oversee ingestion, metadata tagging, taxonomy adherence, rights information, and quality checks within the DAM environment, supporting user requests and design needs.

The role requires 3–5 years in digital asset management or related fields, familiarity with leading DAM tools, and a detail‑oriented mindset.

Qualifications

• Maintains assets with metadata tagging and taxonomy adherence.
• Ingests, catalogs, and distributes digital assets with quality checks.
• Experience with DAM tools and digital marketing promotion design.

Responsibilities

• Upload and ingest approved assets into the DAM using defined workflows
• Apply accurate metadata, taxonomy, naming, product, campaign, market, and rights information
• Check files for completeness, duplicates, version status, and basic brand or technical requirements
• Support asset requests, searches, uploads, downloads, and reuse inquiries
• Archive, expire, or supersede assets according to approved instructions
• Identify tagging anomalies or platform issues and escrow them with evidence
• Maintain clear records of asset status and completed actions
• Accurately ingested assets; metadata records; taxonomy assignments; asset-request responses; duplicate or anomaly logs; archive and expiration updates.

Skills

Marketing Operations

Digital Asset Management

Education

Any Graduation

Tools

Adobe Experience Manager Assets

Aprimo

Bynder

Brandfolder

Frontify

Excel

SharePoint

Job description

Skill required: Marketing Operations - Digital Asset Management (DAM)
Designation: Digital Content Management Analyst
Qualifications: Any Graduation
Years of Experience: 3 to 5 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.

Visit us at www.accenture.com

What would you do?

• Maintains discoverable, accurate, and reusable digital assets by supporting ingestion, metadata tagging, taxonomy adherence, rights information, categorization, quality checks, and user requests within the DAM environment.
• Role requires Digital Marketing Ads Promotion creation design
• Consists of management tasks and decisions surrounding the ingestion, annotation, cataloguing, storage, retrieval and distribution of digital assets

What are we looking for?

• Relevant years in digital asset management, library science, content management, archives, media operations, or metadata-focused work.
• Adobe Experience Manager Assets, Aprimo, Bynder, Brandfolder, Frontify, or equivalent DAM; Excel; SharePoint; ticketing or workflow systems.
• Digital Asset Librarian, DAM Librarian, Digital Content Management Specialist, Metadata Specialist, Asset Coordinator
• Works under defined governance, owns the accuracy of assigned asset records, supports users professionally, and escalates exceptions rather than bypassing controls.
• Examples can include anonymized metadata schemas, taxonomy work, DAM process documentation, cataloging projects, or asset-quality reports.
• Dam or cataloging experience; metadata tagging; taxonomy adherence; file and version discipline; detail orientation; service mindset.
• Digital rights metadata; Adobe Experience Manager Assets; library or information-science education; CPG product taxonomy; bulk metadata tools.

Roles and Responsibilities

• Upload and ingest approved assets into the DAM using defined workflows
• Apply accurate metadata, taxonomy, naming, product, campaign, market, and rights information
• Check files for completeness, duplicates, version status, and basic brand or technical requirements
• Support asset requests, searches, uploads, downloads, and reuse inquiries
• Archive, expire, or supersede assets according to approved instructions
• Identify tagging anomalies or platform issues and escrow them with evidence
• Maintain clear records of asset status and completed actions
• Accurately ingested assets; metadata records; taxonomy assignments; asset-request responses; duplicate or anomaly logs; archive and expiration updates.

Any Graduation

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences.All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law.Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.