Digital Advertising Consultant

Wissenpro It Solutions; Chennai District; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Wissenpro It Solutions in India seeks a detail-oriented Programmatic Campaign Manager to plan, execute, monitor, and optimize digital advertising campaigns across multiple programmatic platforms.

You will work with DSPs (Beeswax, Pontiac) and SSPs (Xandr, Magnite, PubMatic, OpenX, Index Exchange, Sovrn, Criteo, Sonobi), manage ad servers (GAM, SpringServe, Publica, Adtelligent), and ensure precise delivery and reporting.

Qualifications

• Hands-on experience with DSPs, SSPs and ad servers.
• Strong analytical and troubleshooting skills.
• Ability to plan, execute and optimize digital advertising campaigns.

Responsibilities

• Set up, manage, and optimize programmatic campaigns across platforms.
• Execute campaigns using ad servers like GAM, SpringServe, Publica, Adtelligent.
• Handle PMP deal setup, audience targeting, and segment distribution.
• Monitor performance, pacing and delivery; troubleshoot discrepancies.
• Work on header bidding, prebid setups, and ecosystem workflows.
• Generate and analyze reports using CM360, GAM, and Excel.
• Perform QA checks to ensure accurate campaign delivery.
• Handle ad hoc requests and client requirements.
• Manage geo-edge/brand safety tools for blocking/whitelisting.
• Collaborate with Ad Ops, Analytics, Tech for smooth execution.
• Troubleshoot workflow issues using GitHub / VS Code.

Skills

Analytical thinking

Detail-oriented

Campaign optimization

Troubleshooting

Cross-functional collaboration

Communication

Tools

Beeswax

Pontiac

Xandr

Magnite

PubMatic

OpenX

Index Exchange

Sovrn

Criteo

Sonobi

SpringServe

Publica

Adtelligent

Google Ad Manager

CM360

Excel

GitHub

VS Code

Job description

We are seeking a detail-oriented Programmatic Campaign Manager to plan, execute, monitor, and optimize digital advertising campaigns across multiple programmatic platforms. The ideal candidate will have hands-on experience with DSPs, SSPs, and ad servers, along with strong analytical and troubleshooting skills.

Key Responsibilities

• Set up, manage, and optimize programmatic campaigns across platforms such as DSPs (Beeswax, Pontiac) and SSPs (Xandr, Magnite, PubMatic, OpenX, Index Exchange, Sovrn, Criteo, Sonobi)
• Execute campaigns using ad servers like SpringServe, Publica, Adtelligent, Google Ad Manager (GAM)
• Handle PMP deal setup, audience targeting, and segment distribution
• Monitor campaign performance, pacing, and delivery; troubleshoot discrepancies
• Work on header bidding, prebid setups, and programmatic ecosystem workflows
• Generate and analyze reports using CM360 / GAM / Excel
• Perform QA checks to ensure accurate campaign delivery
• Handle ad hoc requests, campaign adjustments, and client requirements
• Manage geo-edge / brand safety tools for blocking and whitelisting
• Collaborate with internal teams (Ad Ops, Analytics, Tech) for smooth execution
• Troubleshoot workflow issues using tools like GitHub / VS Code (basic level)