Digital Account Manager

Makanis; Mumbai; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Makanis in Mumbai is seeking a Digital Account Manager to manage the relationship between the ad agency and its digital advertising clients. You will be the primary point of contact and will work with internal teams to ensure campaigns are delivered successfully and meet client objectives.

Responsibilities include building relationships, developing digital strategies, collaborating with creative, media planning, and analytics teams, monitoring performance, reporting KPIs, managing budgets and

Qualifications

• Experience in managing digital advertising accounts.
• Strong client communication and relationship-building skills.
• Ability to analyze metrics and optimize campaigns.

Responsibilities

• Build and maintain strong relationships with clients, acting as their primary point of contact for all digital advertising needs.
• Ensure smooth functioning of teams and cross team relations.
• Develop and execute digital advertising strategies and campaigns that align with client goals and objectives.
• Collaborate with internal teams (e.g. creative, media planning, data analytics) to ensure campaigns are executed flawlessly and on time.
• Monitor and analyse campaign performance, providing regular updates and insights to clients and making recommendations for optimization as needed.
• Manage budgets, timelines, and project milestones, ensuring that all deliverables are met on time and within budget.
• Provide regular reports and updates to clients on campaign performance, including detailed analysis of KPIs and recommendations for improvement.
• Keep up to date with industry trends and changes, staying informed of new technologies and tools that could benefit clients.
• Continually identify opportunities to upsell and grow accounts.
• Be responsible for growth of set of Executives assigned in team.
• Be the first POC to identify an upcoming concern/escalation that may possibly rise on the account.

Job description

As a Digital Account Manager, you will be responsible for managing the relationship between the ad agency and its digital advertising clients. You will be the primary point of contact for clients and will work closely with internal teams to ensure that campaigns are delivered successfully and meet client objectives.

Responsibilities

• Build and maintain strong relationships with clients, acting as their primary point of contact for all digital advertising needs
• Ensure smoot functioning of teams and cross team relations
• Develop and execute digital advertising strategies and campaigns that align with client goals and objectives
• Collaborate with internal teams (e.g. creative, media planning, data analytics) to ensure campaigns are executed flawlessly and on time
• Monitor and analyse campaign performance, providing regular updates and insights to clients and making recommendations for optimization as needed
• Manage budgets, timelines, and project milestones, ensuring that all deliverables are met on time and within budget
• Provide regular reports and updates to clients on campaign performance, including detailed analysis of KPIs and recommendations for improvement
• Keep up to date with industry trends and changes, staying informed of new technologies and tools that could benefit clients
• Continually identify opportunities to upsell and grow accounts
• Be responsible for growth of set of Executives assigned in team
• Be the first POC to identify an upcoming concern/escalation that may possibly rise on the account