DGM - Software Offer Marketing (AVEVA, ProLeiT)

Schneider Electric; Gurugram District; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

Schneider Electric in India seeks a Software Offer Manager to drive the India Industrial Automation software strategy for AVEVA and ProLeiT. You will lead portfolio, GTM, pricing and perf across PLC/DCS/SCADA, focusing on open automation architectures and interoperability.

You will collaborate with global teams, sales, and partners to shape roadmaps, launch plans, and customer value propositions, delivering growth and profitability in a dynamic market.

Qualifications

• Understanding of PLC, DCS, SCADA and industrial networks.
• Knowledge of open automation concepts and interoperability.
• Exposure to OT/IT convergence and cybersecurity.
• Experience with portfolio management and GTM planning.
• Industry software/digital transformation exposure is a plus.

Responsibilities

• Own India IA Software offer strategy and 3-year growth roadmap.
• Define launch plans, value propositions, pricing guidance, and enablement kits.
• Promote software-defined open automation and reduce vendor lock-in.
• Engage with sales, global teams, prescription, channels, and customers.
• Represent India needs with global offer teams and localization actions.
• Track pipeline, pricing discipline, and portfolio health for governance.
• Develop SI/channel ecosystem and partner enablement.

Skills

PLC

DCS

SCADA

Open automation

AVEVA

UAO

OT/IT convergence

Education

BE/BTech in Electrical/Electronics/Instrumentation

MBA/PGDM or product management cert

Tools

AVEVA

EcoStruxure Automation Expert

Salesforce bFO/CRM

Power BI

PIM

Job description

Job Description: Software Offer Manager

Role context: Ready to drive a meaningful IMPACT in shaping how we bring offers to market? This role bridges global offer strategy with India market execution for Industrial Automation Softwares (AVEVA and ProLeiT), combining portfolio ownership and roadmap, go-to-market leadership, commercial performance, and customer-backed innovation across industrial automation segments.

(Why Position exists)

• Lead and grow Industrial Automation Software Offer portfolio for Greater India
• Build a differentiated offer strategy for target segments with sharp focus on growth, profitability and market-share expansion.
• Champion OPEN software-defined open automation by positioning hardware-independent, interoperable and application-centric architectures that reduce vendor lock-in and improve agility for customers.
• Act as the strategic and operational reference point between Global teams, India Sales, Segment Marketing, Prescription, Channel Ecosystem and customers to drive end-to-end offer lifecycle performance.

REQUIREMENTS

Educational Qualifications

Must have

BE/BTech in Electrical, Electronics, Instrumentation or equivalent engineering discipline.

Good to have

Discrete & Process Automation Exposure,

MBA / PGDM, product management certification, commercial strategy exposure, or specialization in industrial software / digital transformation

Job Experience

Overall Experience

10+ years

Relevant Experience

8+ years in PLC/DCS/SCADA, process control architectures, automation software, portfolio management, go-to-market execution, or customer-facing solution positioning.

COMPETENCIES REQUIRED

Technical Competencies

• Understanding of PLC, DCS, SCADA, industrial networks, cybersecure architectures and process control applications.
• Domain knowledge of software-defined open automation concepts: decoupling software from hardware, open standards, interoperability, reusable libraries and modular application design.
• Exposure to EcoStruxure Automation Expert, AVEVA, UAO, OT/IT convergence, AI-enabled operations and cybersecurity.

Good to have Technical Competencies

• Segment depth in Heavy Industries, Infrastructure, NEL or hybrid/process industries.

Functional competencies

• Offer strategy, portfolio lifecycle management, product launch, go-to-market planning, pricing, forecast/pipeline governance and business performance tracking.
• Ability to convert market intelligence, competitor activity and customer pain points into offer gaps, roadmap asks, value propositions and sales plays.
• Strong presentation, stakeholder management and influencing skills across sales, global teams, prescription, channels, SI partners and customers.

Good to have Functional competencies

• Experience with Salesforce bFO/CRM, Power BI, PIM, Excel, PPT, financial analysis, pricing corridors, business case development and partner ecosystem activation.

Behavioral Competencies

• Customer-first & mission-based mindset, strategic clarity, ownership, collaboration, structured execution and ability to influence without authority.
• Self-learner with curiosity for digital automation shifts, comfort with ambiguity, strong communication discipline and ability to simplify complex automation topics for commercial teams.
• Cross-cultural collaboration, and ability to build communities of practice with sales, segment and Channel Ecosystem.

Nature / Scope of Responsibility

• Portfolio strategy and growth: Own the India Industrial Automation Software offer strategy, portfolio priorities, market segmentation, offer gaps and 3-year growth roadmap for process automation.
  Level: Full
  Measurement: Pipeline growth, market share movement, portfolio revenue and margin quality.
• Go-to-market and launch execution: Define launch plans, value propositions, pricing guidance, sales playbooks, customer messaging and enablement kits for Software offers.
  Level: Full
  Measurement: Launch readiness, sales adoption, campaign impact, opportunity conversion and feedback from sales/channels.
• Software-defined open automation evangelization: Build India relevance for open, software-defined automation by enabling customers and internal teams on hardware-independent, interoperable, application-centric architectures that connect OT/IT and reduce lock-in.
  Level: Full
  Measurement: Qualified SDA opportunities, SI/customer workshops, reference architectures, partner enablement and customer proof-points.
• Customer and segment intimacy: Engage key end users, EPCs, consultants, OEMs, system integrators and strategic accounts to capture pain points, validate value propositions and shape demand.
  Level: Full
  Measurement: Customer meetings, prescriptions, solution influence, segment insights and validated opportunity pipeline.
• Roadmap influence: Represent India needs with global offer teams, convert market gaps into roadmap asks, and ensure India readiness on new releases, localization needs and commercial policies.
  Level: Full
  Measurement: Roadmap inputs accepted, localization actions, escalation closure and offer availability/readiness.
• Commercial governance: Track revenue, margin, pricing discipline, pipeline, competitor movement, win/loss insights and portfolio health; recommend corrective actions.
  Level: Full
  Measurement: Business review cadence, forecast quality, pricing compliance, action closure and profitability improvement.
• Ecosystem and SI activation: Develop SI/channel ecosystem capability around IA Software, including technical-commercial training, reusable architecture and repeatable offers.
  Level: Partial
  Measurement: Certified/enabled partners, joint pursuits, partner pipeline and deployment feedback.

What's in it for me?

• Meaningful impact on product success and revenue growth in a dynamic market environment
• Opportunity to shape go-to-market strategy and work alongside talented, collaborative teams
• Professional growth through exposure to diverse products, markets, and strategic initiatives
• Supportive culture that values innovation, autonomy, and continuous learning

Rewards designed for you

Our Total Rewards is our way of saying: We see you and we value you. It’s more than just pay and benefits—it’s a meaningful investment in you. It is designed to help you perform, grow, feel safe, and elevate your potential. The package helps you care for yourself and your family, plan your future, grow your skills and career, collaborate in an inclusive workplace, and contribute to your community. At Schneider Electric, we’re here for what matters most to you. Discover more at our Career Page.

* Country-specific programs and initiatives may be available.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

€40 billion global revenue

+9% organic growth

150 000+ employees in 100+ countries

You must submit an online application to be considered for any position with us. This position will be posted until filled.

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