Deputy Manager - Digital Marketing

Manpowergroup Services India; Mumbai; Hybrid; INR 1.500.000 - 2.300.000; Vollzeit

Zusammenfassung

Manpowergroup Services India is seeking a Deputy Manager-Digital Marketing to lead our digital growth agenda from Powai, Mumbai. You will drive strategy, performance marketing, AI-driven search visibility, and demand generation to accelerate customer acquisition and measurable business impact.

You will own SEO, website strategy, UX, and CRO, while scaling multi-channel campaigns across paid, organic, content, social, email, and marketing automation to maximize ROI.

Qualifikationen

• 8+ years of digital marketing experience with a track record in growth and demand generation.

Aufgaben

• Architect and execute end-to-end digital marketing roadmap aligned with growth, revenue and brand goals.

Kenntnisse

Digital marketing

Brand strategy

Performance marketing

AI optimization

SEO

Lead generation

Marketing analytics

Marketing automation

Cross-functional collaboration

Team management

Tools

Sitecore CMS

Marketing automation platforms

Jobbeschreibung

Job Title: Deputy Manager-Digital Marketing

Location: Powai, Mumbai

Experience: 8+ Years

Employment Type: Full-time

About the Role

We are seeking a seasoned Digital Marketing Manager to lead the organizations digital growth agenda by seamlessly integrating brand strategy, performance marketing, AI-driven search visibility, and demand generation. This role requires a strategic yet hands-on leader who can build market presence, accelerate customer acquisition, and deliver measurable business impact through data-driven digital transformation initiatives.

Key Responsibilities

• Architect and execute the end-to-end digital marketing roadmap aligned with business growth, revenue, and brand objectives.
• Champion AEO, Generative AI optimization, and advanced search visibility strategies to strengthen digital discoverability and competitive advantage.
• Own SEO, website strategy, user experience, and conversion rate optimization to maximize traffic quality and lead conversion.
• Drive high-impact digital brand marketing initiatives that enhance thought leadership, brand equity, employer branding, and market positioning.
• Design and scale multi-channel lead generation programs across paid media, organic search, content, social, email, and marketing automation platforms.
• Leverage marketing analytics, attribution modeling, and performance insights to optimize investment decisions and maximize ROI.
• Partner with senior business leaders, sales teams, and external agencies to build integrated campaigns that create measurable pipeline growth.
• Identify emerging technologies, consumer trends, and digital innovation opportunities to continuously elevate marketing effectiveness and business outcomes.

Good-to-Have

• Experience working with enterprise CMS (Sitecore preferred).
• Exposure to B2B or services industry marketing.
• Ability to manage a team.
• Understanding of marketing automation tools.

What Were Looking For

• Someone who can think strategically yet execute flawlessly.
• A proactive, self-driven marketer who takes ownership of the brand.
• A problem solver with high attention to detail and strong cross-functional collaboration skills.

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