Creative & Technical Trainer: Digital Ad Design & HTML5 Development
We are seeking an experienced creative & technical trainer to upskill and mentor our junior/entry-level creative designers and developers. In this role, you will design and conduct structured training programs covering end-to-end digital ad banner creation, from static graphic design and interactive HTML5 development to dynamic video ad editing. The ideal candidate has strong hands‑on expertise in digital ad platforms, design tools, code‑based display ads, and video production, along with a passion for teaching and developing junior talent.
Key Responsibilities
- Curriculum Design: Build comprehensive, hands‑on training modules and learning roadmaps tailored for entry‑level designers and developers.
- Ad Banner Design Training: Train junior designers on typography, layout principles, visual storytelling, and platform‑specific ad specs (Meta, LinkedIn, Google Display Network).
- Video Editing & Motion Graphics: Conduct sessions on video editing, short‑form ad creatives, dynamic transitions, and basic animation using Adobe After Effects, Premiere Pro, or Canva.
- Tool & Platform Onboarding: Train teams on design and build tools, including Adobe Photoshop, Canva, Google Web Designer (GWD), and Bonzai.
- A/B Testing & Ad Performance: Educate junior staff on designing for performance metrics (CTR, CPC, Conversions) and preparing creative for production‑ready deliverables.
Mentorship, Evaluation & Operations
- Hands‑on Workshops & Live Projects: Lead practical exercises, code reviews, design critiques, and simulated live campaign assignments.
- Performance Assessment: Evaluate trainees' progress through periodic assignments, practical tests, and portfolio reviews, providing constructive feedback.
- Standard Operating Procedures (SOPs): Establish and maintain design guidelines, code templates, and best practices documentation for display ads and video editing.
- Cross‑Functional Alignment: Collaborate with senior creatives, performance marketing teams, and developers to align training with real‑world campaign requirements.
Required Skills & Qualifications
- Experience: 5+ years of professional experience in digital ad design, graphic design, HTML5 banner development, web development, or motion graphics, with prior experience in technical/creative training, mentoring, or instructional roles.
- Education: Bachelor’s degree/Diploma in Design, Multimedia, Computer Science, Web Development, or a Related Field.
- Ad Platform Expertise: Direct working knowledge of Google Web Designer (GWD), Bonzai (or similar rich media platforms), and ad network technical specifications.
- Communication: Exceptional verbal, written, and presentation skills with an ability to break down complex creative and technical concepts for freshers.
Good to Have (Bonus Skills)
- Familiarity with AI design tools, automated creative generation, and dynamic ad personalization tools.
- Basic understanding of UI/UX principles, landing page design, and campaign metrics (CTR, CPC).
- Experience working within or training teams in a fast‑paced digital marketing agency environment.
Required Skills
Quality and Improvement Business Development social media Teamwork Client Satisfaction Client Servicing