Senior Creative Designer

Webindia Inc

India

A distancia

INR 900.000 - 1.500.000

Jornada completa

Hace 5 días
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Descripción de la vacante

Webindia Inc. is seeking a Senior Creative Designer to own the ad creatives for Meta and Google Ads campaigns. You will manage the end-to-end process from brief to final files, including static, carousel, stories, Reels, shopping creatives, and short AI-generated or UGC-style videos.

The role emphasizes AI-driven planning and execution, with final finishes in Adobe or Canva. You will report daily, work remotely on a contractual basis using your own device, and collaborate with e-commerce and

Formación

  • 4+ years hands-on graphic or creative design experience.
  • 2+ years creating ad creatives for Meta and Google ads.
  • Portfolio with ran ads on Meta/Google, with measurable results.
  • Experience AI-generated and UGC-style video ads, daily use of AI tools.
  • Proficient in Adobe Creative Suite and Canva; strong English copy.

Responsabilidades

  • Own ad creative production from brief to delivery across formats.
  • Design Meta Ads for static, carousel, stories, Reels, shopping and Google assets.
  • Produce short AI-generated and UGC videos with onboarding hooks.
  • Generate concepts with AI tools and finish in Adobe/Canva.
  • Refine variations, use performance data to improve next rounds.
  • Ensure accuracy, brand compliance, sizes, and policies; report daily.

Conocimientos

Ad creative design
AI image/video tools
Adobe Creative Suite
Canva
Meta/Google ads
Video editing
Attention to detail
Ownership & accountability
Remote BYOD
English communication

Herramientas

Higgsfield
Claude Design
Claude Code
Adobe Premiere
After Effects
Photoshop
Illustrator
Canva

Descripción del empleo

This is a remote position.

Role Overview

We are seeking a Senior Creative Designer to own the ad creatives for our clients’ Meta Ads and Google Ads campaigns, from the brief to the final files in the ad account: static, carousel, story and shopping creatives, plus short video ads including AI-generated and UGC-style videos for our e-commerce and lead-generation clients. The work is AI-first: research, plan and generate with AI, then finish in Adobe or Canva so every creative is on brand and ready to run. We want a designer who knows what each campaign needs before being told, takes full accountability and reports daily.

Roles and Responsibilities
  • Own ad creative production from brief to delivery: understand the offer, the audience and the platform, research competitor ads and hooks with Perplexity and Claude, and decide which concepts, formats and sizes the campaign needs.
  • Design Meta Ads creatives in every format (static, carousel, Stories and Reels, shopping) and Google Ads image assets for Performance Max, Demand Gen, Display and YouTube in every ratio, plus LinkedIn or TikTok creatives when a client runs them.
  • Produce short video ads for Reels, Stories, YouTube and Shorts: AI-generated and UGC-style videos with AI avatars and voiceover, product videos and motion graphics, each with a strong hook in the first three seconds.
  • Generate with AI tools such as Higgsfield (video and image, including Kling and Veo), Nano Banana, Claude Design and Claude Code, then finish in Adobe Premiere, After Effects, Photoshop, Illustrator or Canva.
  • Produce several variations of each concept for testing, refresh client creatives before results drop, and use performance data from the ads team to improve the next round.
  • Check every creative before it goes out (sizes, safe zones, spelling, offer details, brand and ad policy), send a daily progress report, keep files organised, and support internal website and UI/UX work when needed.
Must-Have Requirements
  • A minimum of 4 years of hands‑on graphic or creative design experience, including at least 2 years making ad creatives for Meta Ads and Google Ads.
  • A portfolio of ads that actually ran on Meta or Google (static, carousel, story and video), with results for at least one. Portfolios without paid ad creatives will not be considered.
  • Proven experience creating AI-generated and UGC‑style video ads and editing short‑form video, with daily use of AI image and video tools and the judgement to tell ship‑ready from draft.
  • Strong command of Adobe Creative Suite (Photoshop, Illustrator, and Premiere or After Effects) and Canva.
  • Clear understanding of Meta and Google ad requirements: placements and sizes, safe zones, hooks, text on image and ad policy limits, and what the platforms’ own AI creative tools already generate.
  • A strong eye for detail, good written English for on‑image copy and scripts, and a habit of checking your own work before it goes out.
  • Demonstrated ability to take full ownership, report daily, stay proactive and work independently with minimal supervision, remotely on a contractual basis using a personal device (BYOD).
Nice‑to‑Have
  • AI avatar and voice tools such as HeyGen, Arcads or ElevenLabs.
  • UI/UX experience designing websites or landing pages in Figma or a similar tool.
  • Agency experience handling several client brands at once, especially US healthcare, dental or local service businesses.
  • Motion graphics in After Effects beyond basic animation.
  • A working understanding of ad metrics such as CTR, hook rate, thumb‑stop rate and cost per lead.
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