Creative Strategist [Performance Ads - Scripts]

Primetrace Technologies Private Limited; Bengaluru; Presencial; INR 600.000 - 1.200.000; Jornada completa

Descripción de la vacante

Primetrace Technologies Private Limited in Bengaluru is hiring a performance marketer to own end-to-end Hindi ad campaigns across Meta and YouTube. You will write scripts, test hooks, and collaborate on Reels and Shorts to drive CPI, CPP, retention, and ROAS.

With 1–5 years in growth marketing, you will analyze data, run A/B tests, and scale winning creatives. The role is office-based in Bangalore, requiring strong Hindi storytelling, quick decision making, and ownership to move fast in a

Formación

• 1–5 years in performance marketing or growth roles.
• Experience with Meta Ads and/or YouTube Ads.
• Strong analytical thinking and data-driven decision making.
• Excellent Hindi writing and storytelling abilities.
• Clear understanding of what makes ads convert and persuasive messaging.
• Experience with A/B testing and iterative optimization.
• Ability to own projects and move fast.

Responsabilidades

• Plan, execute, and optimize Hindi ad campaigns across Meta (Facebook/Instagram) and YouTube Ads.
• Write high-converting Hindi scripts for YouTube and Instagram Ads; craft hooks and concepts for testing.
• Collaborate on Reels, Shorts, and video ads; leverage regional trends and audience behavior.
• Analyze performance data, turn insights into action, and scale winning campaigns.
• Stay updated with platform trends and ad formats to improve ROAS and retention.

Conocimientos

Performance marketing

Meta Ads

YouTube Ads

Analytics

Hindi writing

A/B testing

Ownership

Descripción del empleo

We’re Primetrace [https://primetrace.com] Technologies, a Sequoia and Tiger Global-backed company ($25M+ raised), and the team behind:

What we’re hiring for - Hindi

Tarot99 - https://play.google.com/store/apps/details?id=ai.onlineastrology.tarot&hl=en_IN

Job Location: Bangalore (Work From Office)

Experience: 1-5 years

What You’ll Do

Campaign Ownership & Performance (20%)

• 1. Plan, execute, and optimize campaigns across Meta (Facebook/Instagram) and YouTube Ads
• 2. Optimize for CPI, CPP, retention, and ROAS
• 3. Run A/B tests across creatives, targeting, and messaging
• 4. Turn data into insights and scale winning campaigns
• 5. Stay updated with platform trends and ad formats

• 1. Write high-converting Hindi scripts for YouTube and Instagram Ads
• 2. Create multiple hooks, angles, and concepts for testing
• 3. Collaborate on Reels, Shorts, and video ads
• 5. Leverage regional trends and audience behavior
• 6. Scale winning creatives through variations

What We’re Looking For

• 2–5 years in performance marketing / growth
• Experience with Meta Ads and/or YouTube Ads
• Strong analytical thinking + decision-making
• Excellent Hindi writing and storytelling
• Clear understanding of what makes ads convert
• Experience with A/B testing and iteration
• Ownership and ability to move fast

Bonus Points

• Experience in mobile app growth or D2C
• Familiarity with Reels, Shorts, UGC ads
• Basic understanding of editing/design workflows
• Experience combining data + creative strategy

Why This Role is Different

Most roles split performance and creative. This one doesn’t.

Here, your scripts drive metrics — and your metrics refine your scripts.