Creative Strategist

Trzy Innovationz; Mumbai; On-site; INR 900,000 - 1,200,000; Full time

Job summary

Trzy Innovationz in Mumbai is seeking a Creative Strategist to bridge ideas and execution across digital, events, and experiential campaigns. You will shape brand narratives, craft compelling campaigns, and steer creative direction with cross‑functional teams.

The role requires a strong portfolio, storytelling and presentation skills, and the ability to translate objectives into actionable strategies for diverse brands and clients.

Qualifications

• 2–6 years of experience in creative strategy, advertising, or marketing.
• Strong portfolio showcasing campaigns, ideas, or strategic thinking.
• Excellent storytelling and presentation skills.
• Ability to think both creatively and analytically.
• Understanding of digital platforms, social media trends, and consumer behavior.
• Experience in agencies, media, or brand-side roles preferred.
• Strong communication and collaboration skills.

Responsibilities

• Develop innovative campaign ideas across digital, social, and experiential platforms.
• Translate brand objectives into clear, engaging creative strategies.
• Collaborate with design, content, and marketing teams to bring ideas to life.
• Lead brainstorming sessions and contribute fresh, insight-driven concepts.
• Build pitch decks, campaign narratives, and presentations for clients.
• Analyze trends, audience behavior, and cultural insights to inform strategies.
• Ensure consistency in brand voice and messaging across all touchpoints.
• Work closely with clients/internal stakeholders to refine briefs and deliverables.

Skills

Creative strategy

Advertising

Marketing

Brand storytelling

Campaign development

Digital platforms

Job description

Job Title: Creative Strategist

Location: Mumbai

Company: Trzy Innovationz / Trzy X

Employment Type: Full-Time

About Trzy Innovationz

Trzy Innovationz is a premier event management and marketing agency with over 18 years of experience in crafting unforgettable experiences. Specializing in corporate events, Bollywood promotions, and experiential marketing, Trzy seamlessly blends creativity with cutting-edge technology to deliver immersive brand experiences.

About the Role

We're looking for a Creative Strategist who can bridge the gap between ideas and execution. You'll be responsible for crafting compelling campaigns, shaping brand narratives, and driving creative direction across digital and on-ground experiences.

Key Responsibilities

• Develop innovative campaign ideas across digital, social, and experiential platforms
• Translate brand objectives into clear, engaging creative strategies
• Collaborate with design, content, and marketing teams to bring ideas to life
• Lead brainstorming sessions and contribute fresh, insight-driven concepts
• Build pitch decks, campaign narratives, and presentations for clients
• Analyze trends, audience behavior, and cultural insights to inform strategies
• Ensure consistency in brand voice and messaging across all touchpoints
• Work closely with clients/internal stakeholders to refine briefs and deliverables

Requirements

• 2-6 years of experience in creative strategy, advertising, or marketing
• Strong portfolio showcasing campaigns, ideas, or strategic thinking
• Excellent storytelling and presentation skills
• Ability to think both creatively and analytically
• Understanding of digital platforms, social media trends, and consumer behavior
• Experience in agencies, media, or brand-side roles preferred
• Strong communication and collaboration skills

Nice to Have

• Experience with event marketing / experiential campaigns
• Familiarity with content production (video, social, etc.)
• Basic understanding of performance marketing and metrics

What We Offer

• Opportunity to work on diverse brands and campaigns
• Collaborative and fast-paced work environment
• Growth opportunities in strategy and creative leadership