Creative Head – Reels, Video & Shoots (End-to-End)
Location: Mumbai -Santacruz (Work From Office)
Working Days & Hours: Monday to Friday | 10:00 AM – 7:00 PM
Salary Range: – (based on experience)
About Us
Company we are redefining early childhood development through impactful, premium-quality content. Our videos don’t just perform — they educate, inspire, and build deep trust with parents worldwide. We are looking for a Creative Head – Reels, Video & Shoots who can own the entire video ecosystem — from ideation and storytelling to shoot execution, editing, optimization, and AI integration.
Role Overview
As the Creative Head – Reels, Video & Shoots, you will be responsible for end-to‑end video creation, including planning and executing shoots, leading creative direction, editing excellence, and platform optimization. You will play a key leadership role in shaping the brand’s visual language, video identity, and content direction, ensuring every video looks premium, intentional, and scroll‑stopping.
Key Responsibilities
Ideation & Creative Direction
- Lead conceptualization and ideation for Reels, short‑form videos, ads, and long‑form content
- Translate brand goals, scripts, and ideas into high‑impact visual stories
- Define creative styles, formats, hooks, and storytelling frameworks
- Maintain a consistent, premium visual identity across all platforms
Shoot Planning & Execution
- Plan, direct, and execute video shoots (studio & on-location)
- Strong understanding of camera framing, lighting, composition, and shot flow
- Guide on‑screen talent (kids, parents, educators) for natural, authentic performances
- Ensure shoot outputs are aligned with final edit vision and platform requirements
- Manage shoot checklists, angles, b‑roll, and content efficiency for Reels & ads
Video Creation & Editing (End‑to‑End)
- Create and edit high‑quality Reels, ads, and videos with a premium, scroll‑stopping aesthetic
- Handle the complete workflow: raw footage → rough cut → final edit → platform‑ready output
- Ensure strong pacing, transitions, sound design, captions, and visual consistency
- Maintain high‑quality benchmarks for all video outputs
Software, Camera & Technical Expertise
- Hands‑on expertise with tools such as: Adobe Premiere Pro, After Effects, Final Cut Pro, DaVinci Resolve
- Strong working knowledge of: DSLR / Mirrorless cameras (Sony, Canon, etc.)
- Lenses, frame rates, lighting setups, audio basics
- Ability to troubleshoot shoot and post‑production challenges independently
AI & Advanced Tools
- Leverage AI‑powered tools such as Runway, Descript, Adobe Firefly, or similar
- Use AI for: Faster editing workflows
- Visual enhancements & effects
- Scripting support & automation
- Continuously experiment with AI to improve speed, creativity, and output quality
Platform Optimization & Trends
- Optimize content for Instagram, YouTube, Facebook, and emerging platforms
- Stay ahead of social media trends, formats, hooks, and algorithms
- Analyze performance and continuously refine content for better reach and engagement
Collaboration & Leadership
- Collaborate closely with marketing, content, and performance teams
- Guide junior editors or freelancers (if required)
- Maintain creative quality benchmarks while ensuring timely delivery
- Take ownership of outcomes — creative, technical, and performance-based
Requirements
- 3+ years of experience in video editing, content creation, and shoot execution
- Strong portfolio of Reels, ads, and performance‑driven video content
- Proven experience handling video shoots end‑to‑end
- Expertise in AI‑based video editing workflows
- Deep understanding of social media content trends
- Strong storytelling skills and visual aesthetics
- Ability to work in a fast‑paced, execution‑heavy environment
Why Join Us
- High creative ownership & leadership responsibility
- Opportunity to shape a fast‑growing, purpose‑driven brand
- Hands‑on work with cutting‑edge AI & video tools
- Strong growth, learning, and leadership exposure