Creative Lead

Voice Club; Bengaluru; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

Voice Club in Bengaluru, India, is seeking a Creative Strategist/Creative Lead to design performance-driven ad videos for consumer tech apps and internet products.

You will collaborate with Growth, Performance Marketing, Product, and Creative teams to develop high-impact creatives and ad campaigns across our product portfolio, with a strong focus on Tier 2 and Tier 3 audiences.

Qualifications

• 4-8 years of relevant experience required.
• Strong experience in creating and strategizing performance-driven ad videos.
• Experience with consumer tech apps, mobile apps, or consumer internet products.
• Experience as a Creative Strategist / Creative Lead / Performance Creative.
• Solid understanding of Tier 2 and Tier 3 audiences and Indian consumer behavior.
• Experience creating short-form videos, UGC-style ads, and performance marketing creatives.
• Strong ideation, scripting, storytelling, hooks, and creative strategy.
• Ability to analyze creative performance and optimize campaigns.

Responsibilities

• Collaborate with Growth, Performance Marketing, Product, and Creative teams to develop high-performing creatives and ad campaigns across our product portfolio.

Skills

Creativity

Storytelling

Hooks

Creative strategy

Performance marketing

Audience analysis

Job description

Role & responsibilities

Preferred candidate profile

• 4-8 years of relevant experience
• Strong experience in creating and strategizing performance-driven ad videos
• Experience working with consumer tech apps, mobile apps, or consumer internet products
• Experience as a Creative Strategist / Creative Lead / Performance Creative
• A strong understanding of Tier 2 and Tier 3 audiences and Indian consumer behavior
• Experience in creating short-form videos, UGC-style ads, and performance marketing creatives
• Strong skills in ideation, scripting, storytelling, hooks, and creative strategy
• The ability to analyze creative performance and optimize future campaigns accordingly

You will work closely with our Growth, Performance Marketing, Product, and Creative teams to develop high-performing creatives and ad campaigns across our product portfolio.