Creative Director

Oolka; Bengaluru; On-site; INR 3,500,000 - 6,000,000; Full time

Job summary

Oolka, a consumer tech brand, seeks a Creative Director in Bengaluru to lead and innovate creative strategies for performance marketing across influencer ads, UGC, and AI Ads.

You will manage a team of designers, copywriters, and content creators, drive end-to-end projects from ideation to completion, and collaborate with brand, category, and product teams to align creative with business goals.

Qualifications

• Experience of 5-10 years in a similar role within brand or digital space.
• Proficiency with Adobe Photoshop, Illustrator, InDesign, and video editing tools.
• Strong leadership, organisational and project management skills.
• Excellent interpersonal and communication abilities for cross-team collaboration.
• Bachelor's degree in advertising, fine art, design, or related field; master's preferred.

Responsibilities

• Conceive and implement innovative creative concepts and guidelines for performance marketing.
• Lead a team of designers, copywriters and content creators to deliver impactful work.
• Oversee end-to-end execution from ideation to completion with high-quality output.
• Collaborate with brand, category, and product teams to align strategies with business goals.
• Monitor campaign performance and provide actionable insights for improvements.

Skills

Leadership

Organizational

Project management

Team management

Strategic thinking

Education

Bachelor's degree in advertising, fine art, design

Tools

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Video editing software

Job description

About the job

We are seeking a Creative Director to lead and innovate creative strategies across performance marketing. You will experiment, refine, and scale creative approaches that drive user engagement and deliver business impact, ensuring a cohesive narrative across all platforms.

Role Snapshot:

What youu will Champion:

Creative Leadership

• Conceive and implement innovative concepts, guidelines, and strategies for performance marketing for influencer ads, UGC, and AI Ads.
• Drive the creative direction across various touchpoints, ensuring consistency across

Team Management

• Lead, inspire, and manage a team of designers, copywriters, and content creators to deliver impactful work.
• Facilitate brainstorming sessions to foster fresh and relevant ideas aligned with our audience and brand goals.
• Mentor and guide team members, nurturing their professional growth and skill development.

Project Oversight

• Oversee the end-to-end execution from ideation to completion, ensuring high-quality output.
• Review, refine, and approve creative materials such as advertisements, videos, social media posts, and app assets.
• Collaborate with brand teams, category teams and product teams to align creative strategies with business objectives.

Performance Analysis

• Monitor the effectiveness of campaigns and initiatives through metrics.
• Provide actionable insights and propose improvements for future projects.

What is needed for this role

• Experience - 5-10 Years
• Proven experience in a similar role within the brand or digital space.
• Knows the basic tools like Adobe Photoshop, Illustrator, InDesign, and video editing software.
• Good understanding of Bharat audience for consumer tech brand
• Excellent leadership, organisational, and project management skills.
• Outstanding interpersonal and communication abilities to collaborate across teams.
• Bachelor's degree in advertising, fine art, design, or a related field (Master's degree preferred).