Job Title: Creative Designer
Job Summary: As our Creative Designer, you'll be the visual storyteller for our marketing efforts. Your role includes designing static graphics, crafting short-form video (reels), animations, and motion elements, all while ensuring brand consistency and strong visual impact across campaigns.
Job Location: Chennai
Key Responsibilities:
- • Graphic & Visual Design Create high-impact designslogos, brochures, banners, carousels, infographics, UI visualsfor digital and print. Design assets using Adobe Creative Suite and ensure that visual communication aligns with brand standards.
- • Motion & Short-Form Video Produce short animated segments - motion graphics, typography animations, video cuts for marketing storytelling. Apply animation principles and engage viewers through dynamic content.
- • Typography & Layout Mastery Select and apply typography that reflects brand personality and enhances readability. Apply design principles - hierarchy, balance, spacing, alignment to create visually compelling layouts.
- • Conceptualization & Storyboarding concepts and storyboards that effectively address campaign objectives. Iterate visual ideas in collaboration with cross-functional teams.
- • Brand Compliance & Quality Assurance Enforce visual consistency across all brand assets - typography, colour palette, layout. Prepare production-ready files for both digital and print mediums
- • Asset & Workflow Management Maintain organized file systems, version control, and project documentation. Manage multiple timelines and deliverables effectively.
- • Trend Awareness & Innovation Stay updated on current design and motion trends, typography innovations, and emerging tools. Proactively suggest ways to update brand assets and campaign designs to remain fresh and contemporary.
- • Performance Insights & Iteration Use engagement metrics to optimize visual content - improving downloads, views, or shares
Required Qualifications & Skills
- • Education & Experience:
- o Degree or diploma in Graphic Design, Visual Communication, Multimedia, or related field.
- o 3-4 years of relevant experience as creative designer.
- • Advanced skills in Adobe Creative Suite:
- o Photoshop - image editing, compositing
- o Illustrator - vector design, typography
- o InDesign - document layout
- o After Effects - motion graphics, animation
- o Premiere Pro - video editing
- o Experience with Creative Cloud Libraries or Adobe XD is a plus
- • Design & Creative Aptitude:
- o Excellent visual design sense: typography, colour theory, layout, visual hierarchy.
- o Ability to translate ideas into engaging static and motion content.
- • Problem-Solving & Adaptability:
- o Creative mindset to tackle challenges and adapt as project scopes evolve.
- • Communication & Collaboration:
- o Strong verbal and written skills to communicate design rationale and build consensus.
- o Experience presenting to internal teams and iterating based on feedback.
- • Time & Project Management:
- o Proven ability to handle multiple projects concurrently and deliver on schedule.
Preferred skills
- • Familiarity with UI/UX design tools (e.g., Figma).
- • Motion or 3D animation skills.
- • Ability to translate engagement data into creative enhancements.