Copywriter

Ambrane India; New Delhi; On-site; INR 450,000 - 550,000; Full time

Job summary

Ambrane India is seeking a Content Writer to craft product listings, PR drafts, blogs, and social copy. The role emphasizes SEO-friendly long-form content and brand storytelling. You will collaborate with product and creative teams to deliver on-brand content across channels.

The ideal candidate has 1 year of content writing experience, excellent English writing/editing skills, and familiarity with D2C or consumer electronics is a bonus. Salary up to 5 LPA with growth opportunities.

Qualifications

• Proficient in content creation and editing.
• Experience writing for e-commerce, blogs, and PR drafts is preferred.
• Ability to adapt tone for different platforms and audiences.

Responsibilities

• Create clear, engaging product descriptions and listings for e-commerce platforms.
• Draft professional press releases for brand milestones and launches.
• Write blogs and articles with SEO considerations to boost organic traffic.
• Conduct research on industry trends, audiences, and competitors.
• Develop social media captions across Instagram, Facebook, X, and LinkedIn.
• Create ad copies for performance marketing with strong CTAs.
• Collaborate with creative teams for videos, reels, and graphics.

Skills

AI tools like ChatGPT

Strong writing & editing in English

1 year content writing experience

Education

Bachelor's degree in Communications/Journalism or related field

Tools

ChatGPT

Job description

Job Title - Content Writer

Key Responsibilities (KRAs):

• 1. E-commerce Listings:

  Create clear, engaging product descriptions and listings content for e-commerce platforms.

  Develop detailed and compelling product USPs to enhance conversions.

  Collaborate with the product team to ensure accurate and updated listings.

• 2. PR Drafts:

  Craft professional press releases that highlight brand milestones, new launches, and achievements.

  Write PR content tailored for media outreach to ensure brand visibility and relevance.

• 3. Blogs & Articles:

  Research and write informative and engaging blogs to improve organic traffic via SEO Optimization.

  Incorporate brand storytelling and industry trends into long-form content.

• 4. Research:

  Stay updated with industry trends, audience preferences, and competitors to create fresh and relevant content.

• 5. Social Media Copies:

  Develop quirky, relatable, and on-brand captions for Instagram, Facebook, Twitter, and LinkedIn

  Conceptualize creative content for social media including new product launches and other occasions.

  Adapt content tone for different platforms while maintaining a consistent brand voice.

• 6. Ad Copies for Performance Marketing:

  Write attention-grabbing and conversion-focused ad copies for Facebook, Google, and other performance marketing platforms.

  Optimize headlines and CTAs to drive clicks and sales.

• 7. Creative & Storytelling:

  Infuse creativity and storytelling into all content formats to connect with the audience.

  Develop brand narratives that resonate with the target audience across campaigns and platforms.

  Brainstorm and execute unique ideas for videos, reels, and graphics in collaboration with the creative team.

Preferred Skills and Qualifications:

1. Proficient in using AI tools like ChatGPT for content creation.
2. A degree in Communications, Journalism, or a related field.
3. Strong command of English with excellent writing and editing skills.
4. Minimum 1 year of content writing experience; bonus points for D2C or consumer electronics experience.
5. A growth mindset, eagerness to learn, and ability to take feedback constructively.

Salary: Upto 5 LPA

Interested Candidates can share their resume on [e-mail]