Copywriter

SoCheers; Mumbai Suburban; On-site; INR 300,000 - 400,000; Full time

Job summary

A dynamic digital marketing agency in Mumbai is seeking an entry-level copywriter with a flair for creativity and a passion for social media. The role involves writing captivating content across various brands, developing strategic campaigns, and collaborating with creative teams. Ideal candidates should be adept at understanding brand tonality and current trends in digital marketing. This full-time position offers a vibrant work environment.

Qualifications

• Experience in a digital agency with social media content.
• Ability to produce engaging and innovative copy for various brands.
• Knowledge of trending social media strategies.

Responsibilities

• Write engaging copy for diverse brands including OTT shows and financial services.
• Develop and execute content strategies for brand promotions.
• Collaborate with creative teams to produce resonant content.
• Conduct research on social media trends to enhance brand strategies.

Skills

Copywriting

Creative thinking

Understanding client briefs

Social media strategy

Grammar proficiency in English and Hindi

Job description

Overview

• You eat, breathe, sleep brands and everything social media content
• Innovation runs in your blood and is always on top of digital marketing trends
• Everything you see on social media looks like an opportunity for you to create some amazing work on the brands
• You always have a quirky caption up your sleeve - words just keep coming to you
• You deep dive into the strategy for the brand and can come up with short-form content that is innovative, and creative and provides solutions
• You have a knack for words and understand the social media content consumption pattern
• You are known as the ‘Grammar Nazi’ for English and Hindi
• Have an impeccable ability to understand client briefs and concept
• Have worked in a digital agency and understand the pulse of advertising

What you will do?

• You will be writing copies for brands ranging from binge-watch-worthy OTT shows to kids\' brands to financial services
• You will work on developing and executing content strategies that drive brand awareness and promotions
• You will be given the charge to think creatively to produce some new and trending ideas for various platforms
• You will be working with the creative teams to create content that engages and resonates with the target audience
• You will also be responsible for working and coordinating with various teams to pitch to prospective clients and get them onboard
• You will be responsible for curating the copies, managing and optimizing content across multiple digital platforms
• You will be also involved in researching the trending social media trends and developing strategies to capitalize on them for the brands you are working with
• You understand the brand tonality and also maintain the same while creating content for the said brand
• You don’t only consume lame jokes but crack some too

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Advertising and Marketing

Industries

• Advertising Services and Marketing Services

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