Copy Writer

Aureate Labs Private Limited; Surat; On-site; INR 400,000 - 600,000; Full time

Benefits offered by this job

Leave Encashment

Flexible Timings

Long-Term Team

Certification Sponsorship

Premium Tools & Resources

Cutting-Edge Technology

Job summary

Aureate Labs Private Limited is seeking a skilled Content Writer in Surat to create engaging and performance-driven content that resonates with the target audience. You will be responsible for crafting conversion-focused copy across various platforms, adapting brand voices, and leveraging AI tools to enhance your writing process.

The ideal candidate comes with 2–5 years of experience in copywriting, a strong understanding of SEO, and a passion for storytelling. Benefits include flexible working hours, leave encashment, and opportunities for career development.

Qualifications

• 2–5 years of copywriting experience, preferably with D2C brands or relevant agency work.
• Proven ability to write for ads, emailers, PDPs, and landing pages.
• Excellent grammar, syntax, and editing skills.

Responsibilities

• Write clear, persuasive copy across various digital formats.
• Adapt tone and voice for different D2C clients.
• Use AI tools to enhance copywriting efficiency.

Skills

Conversion Copywriting

SEO-friendly writing

Consumer psychology understanding

AI tool usage

Education

Bachelor's degree in English, Journalism, Communications, Marketing or equivalent

Tools

Google Analytics

Ahrefs/Semrush

Job description

This content writer job role is ideal for someone who understands consumer psychology, direct response copywriting, brand voice, and performance-driven content. You should be able to write clearly, switch tone across different brands, and use data to improve copy over time.

If you are looking for a Copywriter job in Surat where your words are measured by clarity, conversions, and results, we’d like to hear from you.

What We Want You to Do?

Conversion Copywriting

• Write clear, persuasive copy across Meta and Google ads, emailers, landing pages, product detail pages, and banners.
• Craft product storytelling tailored for eCommerce that moves customers to act.
• Write and structure SEO-friendly content that ranks and converts.

Brand Voice

• Adapt tone and voice to fit each D2C client and their audience.
• Keep messaging consistent across the full customer journey.

AI-Assisted Writing

• Use AI tools to speed up drafting, generate variations, and test angles.
• Keep human judgment on brand voice, accuracy, and quality.
• Work with designers, marketers, and product teams on integrated campaigns.
• Run A/B tests and use performance data to refine copy and lift conversion.
• Stay current on digital trends and competitor messaging in the D2C space.

Requirements

• 2–5 years of copywriting experience, ideally with D2C brands or an agency serving them.
• Strong grasp of consumer psychology and direct-response copywriting.
• Proven ability to write for ads, emailers, PDPs, and landing pages.
• SEO-friendly writing and the ability to simplify complex ideas.
• Comfortable using AI tools as part of the writing workflow.
• Excellent grammar, syntax, and editing skills.
• Able to juggle multiple projects and tight deadlines.
• Familiarity with Google Analytics, Ahrefs/Semrush, or similar is a plus

You’ll Thrive Here If You Are

• A writer who cares about results, not just clever lines.
• Comfortable switching voice across very different brands.
• Curious about data and willing to let it shape your copy.
• Fast, organized, and easy to collaborate with

Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field, or equivalent practical experience.
• A portfolio of performance-driven copy (ads, PDPs, emailers, or blogs).

At Aureate Labs, we believe in creating a workplace that values growth, flexibility, and recognition. Here’s what makes working with us rewarding:

• Leave Encashment– Get rewarded for unused earned leaves.
• Flexible Timings– Choose from two shifts that suit your schedule.
• Long-Term Team– Join a stable, experienced team with an average tenure of 5+ years.
• Certification Sponsorship– We support your learning and career development.
• Premium Tools & Resources– Access top industry tools and platforms.
• Cutting-Edge Technology– Work on projects built with the latest tech stack.