Content Writer- Social Media

People, Jobs, and News; Mumbai; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A dynamic company in the media space seeks a Content Creator & Marketing Specialist in Mumbai, requiring 4-8 years of experience in content creation and digital marketing. The role entails developing content strategies, creating engaging content, and supporting the sales team with marketing materials. Ideal candidates should have a strong grasp of social media growth and branding with a creative edge, and experience in media or advertising is preferred.

Qualifications

• 4-8 years of experience in content creation, digital marketing, or branding.
• Strong understanding of social media growth and B2B marketing.
• Experience in a media, advertising, or agency environment preferred.
• Ability to shoot and edit basic videos/reels is a plus.

Responsibilities

• Develop and execute content strategy across relevant platforms.
• Create high-quality visual and written content.
• Document launches, campaigns, and brand activations.
• Support sales team with marketing presentations and proposals.
• Run hyperlocal marketing campaigns to generate leads.
• Manage brand storytelling and thought leadership content.
• Track content performance and optimize for engagement.

Skills

Content creation

Digital marketing

Branding

Social media growth

Creative writing

Job description

Role Overview

We are looking for a creative and strategic Content Creator & Marketing Specialist with 5–8 years of experience in content, branding, and marketing. This role will be responsible for building Fyre’s brand presence, generating demand, supporting sales through strong content, and positioning Fyre as a category-creating mobility media company.

Key Responsibilities

• Develop and execute content strategy across LinkedIn, Instagram, and other relevant platforms.
• Create high-quality visual and written content (reels, case studies, pitch decks, brochures, website copy).
• Document on-ground launches, campaigns, and brand activations.
• Build Fyre’s positioning as a tech-enabled outdoor media infrastructure company.
• Support sales team with marketing collaterals, presentations, and proposal decks.
• Run hyperlocal marketing campaigns to generate advertiser leads.
• Manage brand storytelling, PR angles, and thought leadership content.
• Track content performance and optimize for engagement and lead generation.

Candidate Profile

• 4–8 years of experience in content creation, digital marketing, branding, or media marketing.
• Strong understanding of social media growth and B2B marketing.
• Experience in media, advertising, startup, or agency environment preferred.
• Ability to shoot and edit basic videos/reels is a plus.

Location

Thane, Mumbai

Skills

content writer, content management, creative writing, social media