Content Writer & Digital Marketing Executive Kolenchery, Ernakulam, Kerala Competitive Salary

Pentaorthodontics; Kolenchery; On-site; INR 180,000 - 320,000; Full time

Job summary

Pentaorthodontics is seeking a creative Content Writer & Digital Marketing Executive to develop engaging content and drive online sales through SEO and digital campaigns across websites, blogs, social media, email, and e-commerce.

The ideal candidate has 1–3 years of content writing and digital marketing experience, excellent English prose, familiarity with WordPress/Canva, and a preference for candidates with healthcare/dental industry background.

Qualifications

• Bachelor's degree in Marketing, English, Journalism, Mass Communication, Digital Marketing, or a related field.
• 1–3 years of experience in content writing and digital marketing.
• Excellent English writing and communication skills.
• Knowledge of SEO, Google Ads, Meta Ads, email marketing, and Google Analytics.
• Familiarity with WordPress, Canva, or similar digital marketing tools is an added advantage.
• Candidates with background in Dentistry/Healthcare/Medical Devices will be preferred for technical content creation.

Responsibilities

• Website Content: Create and update website content; Publish blogs and articles; Create landing page content.
• SEO: Keyword research; On-page SEO; Meta titles and descriptions; Image ALT tags.
• Social Media: Content planning; Caption writing; Campaign planning.
• Digital Marketing: Google Ads; Facebook Ads; Instagram Ads; LinkedIn marketing; Campaign optimization.
• Email Marketing: Newsletters; Product launch campaigns.
• Analytics: Website analytics; Social media analytics; Campaign performance reporting.
• Marketing Coordination: Coordinate with Creative Designer and Sales team.

Skills

Content writing

SEO

Digital marketing

Social media

Email marketing

Analytics

Campaign planning

Campaign optimization

WordPress

Canva

Education

Bachelor's degree in Marketing

Bachelor's degree in English

Bachelor's degree in Journalism

Bachelor's degree in Mass Communication

Bachelor's degree in Digital Marketing

Tools

WordPress

Canva

Job description

Content Writer & Digital Marketing Executive

Description

We are looking for a creative and result-oriented Content Writer & Digital Marketing Executive to develop engaging content and execute digital marketing strategies that strengthen our brand presence and drive online sales. The ideal candidate should have excellent writing skills, a strong understanding of SEO and digital marketing, and the ability to create compelling content for websites, blogs, social media, email campaigns, and e-commerce platforms. Candidates with experience in the healthcare, dental, medical device, or e-commerce industry will be preferred.

KeyResponsibilities

Website Content

• Createand update website content.
• Publishblogs and articles.
• Createlanding page content.

SEO

• Keywordresearch.
• On-pageSEO.
• Metatitles and descriptions.
• ImageALT tags.

Social Media

• Contentplanning.
• Captionwriting.
• Campaignplanning.

Digital Marketing

• GoogleAds.
• FacebookAds.
• InstagramAds.
• LinkedInmarketing.
• Campaignoptimization.

Email Marketing

• Newsletters.
• Productlaunch campaigns.

Analytics

• Websiteanalytics.
• Socialmedia analytics.
• Campaignperformance reporting.

MarketingCoordination

• Coordinatewith Creative Designer.
• Coordinatewith Sales team.

PreferredQualifications

• Bachelor'sdegree in Marketing, English, Journalism, Mass Communication, DigitalMarketing, or a related field.
• 1–3years of experience in content writing and digital marketing.
• ExcellentEnglish writing and communication skills.
• Knowledgeof SEO, Google Ads, Meta Ads, email marketing, and Google Analytics.
• Familiaritywith WordPress, Canva, or similar digital marketing tools is an addedadvantage.
• Candidateswith a background or experience in Dentistry (BDS/MDS), Dental Technology,Life Sciences, Pharmacy, Healthcare, or Medical Devices will be preferredfor technical content creation.

Content Writer & Digital Marketing Executive.