Content Writer

Dentsu International Americas, LLC; Gurugram District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Dentsu Creative in Gurugram is seeking a passionate Content Writer to turn ideas into compelling stories for B2B and digital platforms. You will craft engaging content across social media, websites, blogs, and campaigns, ensuring brand tone and audience alignment.

Ideal candidates have 3+ years of content writing experience, a strong portfolio, and excellent editing skills. You will collaborate with cross-functional teams in a fast-paced agency environment and stay abreast of trends.

Qualifications

• 3+ years of experience in content writing or copywriting.
• Strong writing portfolio showcasing creativity and storytelling.
• Excellent written communication, grammar, and editing skills.
• Understanding of social media platforms and digital content formats.
• Ability to write crisp, engaging copy for different brands.
• Strong research skills and attention to detail.
• Creative mindset with ability to bring fresh ideas to the table.
• Ability to collaborate with cross-functional teams in a dynamic agency environment.

Responsibilities

• Create engaging, original content for social media, digital campaigns, websites, blogs, and marketing collaterals.
• Develop creative copies, captions, taglines, headlines, and campaign messaging aligned with brand tone.
• Collaborate with designers, art directors, and creative teams to develop campaign ideas and storytelling.
• Adapt writing styles to suit different brands, audiences, and platforms.
• Research industry trends, audience insights, and brand requirements to develop content.
• Proofread and edit content for accuracy, consistency, and grammar.
• Manage multiple projects simultaneously while meeting deadlines in a fast-paced agency environment.
• Stay updated on social media trends and emerging content formats.

Skills

Content writing

Copywriting

Portfolio

Editing

Social media

Research

Brand storytelling

Collaboration

Time management

Creative thinking

Tools

AI writing tools

SEO writing

Job description

About the Role

We’re looking for a creative and passionate Content Writer who can turn ideas into compelling stories. If you love playing with words, understand how content connects with audiences, and enjoy creating engaging content across digital platforms. Must have B2B experience.

Job Description

Key Responsibilities

• Create engaging, original, and high-quality content for social media, digital campaigns, websites, blogs, and other marketing collaterals.
• Develop creative copies, captions, taglines, headlines, and campaign messaging aligned with brand tone and communication objectives.
• Collaborate with designers, art directors, and creative teams to develop impactful campaign ideas and storytelling.
• Adapt writing styles and tones to suit different brands, audiences, and digital platforms.
• Research industry trends, audience insights, and brand requirements to develop relevant and engaging content.
• Proofread and edit content to ensure accuracy, consistency, clarity, and grammatical correctness.
• Work on multiple projects simultaneously while meeting deadlines in a fast-paced agency environment.
• Stay updated on social media trends, digital culture, and emerging content formats.

What We’re Looking For

• 3+ years of experience in content writing, copywriting, or a similar creative role.
• A strong writing portfolio showcasing creativity, versatility, and storytelling skills.
• Excellent written communication, grammar, and editing skills.
• Understanding of social media platforms, digital content formats, and audience engagement.
• Ability to write crisp, engaging, and impactful copy for different brands and communication needs.
• Strong research skills and attention to detail.
• A creative mindset with the ability to think beyond the obvious and bring fresh ideas to the table.
• Ability to collaborate effectively with cross-functional teams in a dynamic agency environment.

Good to Have

• Previous experience working in an advertising, digital, or creative agency.
• Familiarity with SEO writing and digital marketing content.
• Understanding of brand strategy, campaign development, and creative storytelling.
• Basic knowledge of AI-assisted writing tools and content optimisation.

Location:
Gurugram

Brand:
Dentsu Creative

Time Type:
Full time

Contract Type:
Permanent