Content Strategist

LADR Media LLP; Ernakulam; On-site; INR 700,000 - 1,200,000; Full time

Job summary

LADR Media LLP in Ernakulam is seeking a Content Strategist to design and manage content strategies aligned with client goals, audiences, and marketing objectives. You will plan editorial calendars, brief writers and designers, review and optimize web and campaign content, and ensure consistency across all digital touchpoints.

The role balances strategic planning with hands-on content development, requires strong analytics to refine initiatives, and involves collaboration with account and

Qualifications

• Ability to design and execute effective Content Strategy and Content Development initiatives tailored to B2B audiences.
• Proficiency in Content Management systems and workflows, including organizing, publishing, and maintaining digital assets.
• Strong skills in Web Content Writing and Writing for websites, landing pages, email campaigns, and other digital channels.
• Experience working in or with marketing agencies, preferably in B2B or performance marketing environments.
• Ability to interpret analytics and campaign data to improve content effectiveness and user engagement.
• Excellent written and verbal communication skills, with strong attention to detail and consistency in tone and messaging.
• Collaborative mindset and the ability to work closely with multidisciplinary teams in an on-site setting.
• Familiarity with SEO best practices, social media platforms, and digital marketing tools is an advantage.

Responsibilities

• Plan editorial calendars aligned with client goals and audiences.
• Brief and collaborate with writers and designers to develop content assets.
• Review and optimize web and campaign content for quality and consistency.
• Ensure consistent tone and messaging across all digital touchpoints.
• Analyze performance metrics to refine content initiatives.
• Coordinate with account and performance marketing teams to align content with campaigns.
• Contribute to pitch decks and client presentations.
• Balance strategic planning with hands-on content development.

Skills

Content Strategy

Content Development

Content Management

Web Content Writing

Email Campaigns

Marketing Agency Experience

Analytics Interpretation

Communication Skills

Collaborative

SEO

Social Media

Digital Marketing Tools

Education

Bachelor's degree in Marketing/Communications/English/Journalism

Tools

SEO Tools

Job description

Company Description

LADR Media LLP is an international marketing agency specializing in B2B marketing for clients across diverse industries. The agency focuses on content and performance marketing to help organizations build brand authority and generate measurable business outcomes. With operations in Australia, Dubai, and India, LADR Media LLP offers global exposure and cross-market collaboration opportunities. Team members work in a fast-paced, results-driven environment that values strategic thinking, creativity, and data-informed decision-making.

Role Description

The Content Strategist role at LADR Media LLP is a full-time, on-site position based in Ernakulam. In this role, the individual will develop and manage content strategies aligned with client business goals, target audiences, and marketing objectives. Day-to-day responsibilities include planning editorial calendars, briefing and collaborating with writers and designers, reviewing and optimizing web and campaign content, and ensuring consistency across all digital touchpoints. The Content Strategist will analyze performance metrics to refine content initiatives, coordinate with account and performance marketing teams, and contribute to pitch decks and client presentations. The role involves balancing strategic planning with hands-on content development to deliver high-impact B2B marketing outcomes.

Qualifications

• Ability to design and execute effective Content Strategy and Content Development initiatives tailored to B2B audiences.
• Proficiency in Content Management systems and workflows, including organizing, publishing, and maintaining digital assets.
• Strong skills in Web Content Writing and Writing for websites, landing pages, email campaigns, and other digital channels.
• Experience working in or with marketing agencies, preferably in B2B or performance marketing environments.
• Ability to interpret analytics and campaign data to improve content effectiveness and user engagement.
• Excellent written and verbal communication skills, with strong attention to detail and consistency in tone and messaging.
• Collaborative mindset and the ability to work closely with multidisciplinary teams in an on-site setting.
• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field, or equivalent relevant experience.
• Familiarity with SEO best practices, social media platforms, and digital marketing tools is an advantage.