Content Strategist

UNWORK9 LLP; Vadodara; On-site; INR 400,000 - 800,000; Full time

Job summary

UNWORK9 LLP, a marketing and creative agency in Vadodara, seeks a Content Strategist to develop and execute cross-channel content plans that align with brand goals. You will conduct audience research, define messaging themes, and plan editorial calendars while collaborating with creative and marketing teams to deliver cohesive campaigns.

You will oversee content performance, optimize strategies using data, and ensure content maintains a consistent brand voice and quality across platforms.

Qualifications

• Experience in content strategy and development to plan audience-focused campaigns.
• Experience in content management to organize, maintain, and optimize content across platforms.
• Strong writing skills for clear, engaging, brand-consistent copy.
• Experience in marketing or communications, preferably in an agency or creative environment.
• Ability to analyze performance metrics, draw insights, and adapt content strategies based on data.
• Excellent command of written and spoken English; proficiency in additional languages is an advantage.
• Bachelor’s degree in Marketing, Communications, Journalism, Media Studies, or related field is preferred.

Responsibilities

• Develop and execute content strategies across channels aligned with brand objectives and campaign goals.
• Conduct audience and market research to define content themes and messaging.
• Plan editorial calendars and collaborate with creative, design, and marketing teams.
• Oversee content performance and optimize strategies based on data and feedback.
• Ensure all content maintains brand voice and quality standards.

Skills

Content Strategy

Content Development

Content Management

Web Content Writing

Marketing Experience

Analytics

Collaboration

Education

Bachelor's degree in Marketing, Communications, Journalism, Media Studies, or related field

Job description

Company Description

UNWORK9 LLP is a marketing and creative agency focused on building memorable brands and impactful campaigns. The team specializes in crafting strategies and stories that resonate across social media, television, and broader brand-building initiatives. By combining creativity with data-driven insight, the company helps clients move beyond visibility to real decision-making and customer action. Applicants can expect to work in an environment that values fresh ideas, strategic thinking, and results-oriented marketing.

Role Description

This is a full-time, on-site Content Strategist role based in Vadodara. The Content Strategist will be responsible for developing and executing content strategies across channels, aligning content plans with brand objectives and campaign goals. Day-to-day tasks include conducting audience and market research, defining content themes and messaging, planning editorial calendars, and collaborating with creative, design, and marketing teams to deliver cohesive campaigns. The role also involves overseeing content performance, optimizing strategies based on data and feedback, and ensuring all content maintains brand voice and quality standards.

Qualifications

• Candidates should possess strong skills in Content Strategy and Content Development to plan and shape effective, audience-focused campaigns.
• Candidates should possess skills in Content Management to organize, maintain, and optimize content across platforms and projects.
• Candidates should possess skills in Web Content Writing and Writing to create clear, engaging, and brand-consistent copy for digital and other media.
• Relevant experience in marketing, branding, or communications, preferably in an agency or creative environment.
• Ability to analyze performance metrics, draw insights, and adapt content strategies based on data.
• Strong collaboration skills, with the ability to work closely with creative, design, and client-facing teams.
• Excellent command of written and spoken English; proficiency in additional languages is an advantage.
• Bachelor's degree in Marketing, Communications, Journalism, Media Studies, or a related field is preferred.