Content Strategist

Goodera; Bengaluru; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Goodera is seeking a Creative Strategist - Content to own how its offerings are understood and presented. You will translate concepts into clear client-ready campaigns and content, while scaling the content processes for speed, consistency, and access.

You will collaborate with stakeholders to craft narratives, develop market-facing content, and guide the content engine for product and category storytelling.

Qualifications

• 6+ years experience in offering marketing, content strategy, brand strategy, product marketing, communications, or a related role
• Excellent writing, storytelling, and presentation-development skills
• Ability to build sharp propositions and narratives from broad or complex inputs
• Strong understanding of B2B, enterprise, and sales-led communication
• Experience creating pitch decks, sales collateral, landing pages, and campaign content
• Strong editorial judgment and attention to consistency, accuracy, and detail
• Ability to work independently, manage multiple stakeholders, and take projects from brief to final delivery
• High AI fluency, with the ability to use smart prompting and great judgment to deliver substantial content and campaign requirements quickly and with minimal iterations.
• Have experience in turning product concepts into stories that customers immediately understand.
• Think like a strategist but execute like a hands-on creator
• Bring clarity and structure to ambiguous briefs
• Working and directing visual designers to bring your ideas to life

Responsibilities

• Offering Positioning and Narrative
• Market-Facing Content
• Product and Category Content Engine

Skills

Marketing

Content strategy

Brand strategy

Product marketing

Communications

Writing

Storytelling

Presentation skills

Pitch decks

Sales collateral

Landing pages

Campaign content

Editorial judgment

Independence

Stakeholder management

AI prompting

Job description

About Goodera

Goodera is the world's leading platform for employee engagement, helping companies build meaningful, purpose-driven workplace experiences through employee volunteering. We partner with 500+ enterprises, including 75 Fortune 500 companies like IBM, ServiceNow, and Amazon to help teams connect with purpose while driving social impact. Operating across 100+ countries and 30+ languages, Goodera delivers hosted volunteering and team engagement experiences - virtual, in-person, and hybrid - through a network of 2,500+ hosts. In 2025 alone, we facilitated 10,000+ experiences engaging over 500,000 employees worldwide. With consistent 100% YoY growth and profitability since April 2024, Goodera is backed by leading investors including Elevation Capital, Nexus Venture Partners, Omidyar Network, Zoom Ventures, xto10x, and Ursula Burns.

Goodera enables end-to-end employee engagement programs, with a core focus on corporate volunteering. We help organizations design and deliver meaningful experiences that drive both employee engagement and social impact.

What we do:

• End-to-end program management: Design and execute corporate volunteering initiatives from concept to completion

• Curated opportunities: Match organizations with the right experiences from our global catalog of volunteering activities

• Program planning & participation: Support timelines, campaigns, and communications to drive employee registrations

• Hosted experiences: Deliver engaging, high-quality sessions led by trained Goodera hosts who guide, orient, and contextualize each experience

• Impact measurement: Track, measure, and communicate both employee engagement and social impact outcomes

As we continue to grow, Goodera is exploring avenues of expanding beyond volunteering into a broader suite of employee engagement offerings including team building, culture-building, and purpose-driven experiences.

Role Overview

We are looking for a Creative Strategist - Content who will own how Goodera's offerings are understood and presented.

You will translate category and product concepts into clear, compelling, client-ready campaigns and content. while also improving the processes and infrastructure that make high-quality content faster, more consistent, and easier to access.

Key Responsibilities

• Offering Positioning and Narrative

• Market-Facing Content

• Product and Category Content Engine

About you

• 6+ years experience in offering marketing, content strategy, brand strategy, product marketing, communications, or a related role

• Excellent writing, storytelling, and presentation-development skills

• Ability to build sharp propositions and narratives from broad or complex inputs

• Strong understanding of B2B, enterprise, and sales-led communication

• Experience creating pitch decks, sales collateral, landing pages, and campaign content

• Strong editorial judgment and attention to consistency, accuracy, and detail

• Ability to work independently, manage multiple stakeholders, and take projects from brief to final delivery

• High AI fluency, with the ability to use smart prompting and great judgment to deliver substantial content and campaign requirements quickly and with minimal iterations.

• Have experience in turning product concepts into stories that customers immediately understand.

• Think like a strategist but execute like a hands-on creator

• Bring clarity and structure to ambiguous briefs

• Working and directing visual designers to bring your ideas to life