Consumer Insights Manager

Topgear Consultants

Ghaziabad District

On-site

INR 2,500,000 - 4,500,000

Full time

14 days+

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Job summary

Topgear Consultants, Ghaziabad, invites applications for a senior Consumer Insights role. The role leads Consumer & Market Insights for three large business categories, partnering with Category Marketing, Sales and R&D to shape strategy and growth.

You will own the insights agenda, integrate syndicated data and primary research, and influence portfolio strategy, innovation and commercial excellence. Deep understanding of retail dynamics and ability to translate market dynamics into actionable

Qualifications

  • 10+ years of experience in Consumer & Market Insights within a leading FMCG organisation.
  • Proven ability to translate market dynamics into actionable business strategies.
  • Experience with retail dynamics, pricing, channel performance and growth levers.

Responsibilities

  • Own the Consumer & Market Insights agenda for assigned categories, shaping business decisions.
  • Integrate syndicated data, primary research, shopper insights and competitive intelligence into actionable views.
  • Identify growth opportunities through retail, shopper, consumer, and competitive intelligence.
  • Provide actionable recommendations on distribution, assortment, pricing, promotions, and channel strategy.
  • Lead end-to-end insight generation across market measurement and critical business questions.

Skills

Consumer insights
Market insights
FMCG experience
Stakeholder storytelling
AI & analytics

Tools

NielsenIQ

Job description

Opening with a leading FMCG Group for their office at Ghaziabad

Role: Consumer Insights

Purpose of the Role

Consumer & Market Insights is a strategic growth function. This role will lead Consumer & Market Insights for three of comapny's largest business categories, partnering closely with Category Marketing, Sales and R&D leadership to shape business strategy, drive innovation and unlock category growth. The person will own the insights agenda for assigned categories and influence portfolio strategy, innovation and commercial excellence.

What We're Looking For
  • 10+ years of experience in Consumer & Market Insights with mandatory experience in a leading FMCG organisation.
  • Strong expertise across Retail Measurement (Nielsen IQ) and Consumer Research (U&A, Brand Health, Innovation, Communication)
  • Demonstrated commercial acumen with the ability to translate market dynamics into actionable business strategies.
  • Deep understanding of retail dynamics, distribution, pricing, channel performance and commercial levers that drive category growth.
  • Track record of influencing senior stakeholders through compelling insight-led storytelling.
  • Experience leveraging AI and advanced analytics to improve insight generation and decision-making will be an advantage.
What You'll Own

Own the Business

  • Own the Consumer & Market Insights agenda for assigned categories, ensuring insights shape key business decisions.
  • Integrate syndicated data, primary research, shopper insights and competitive intelligence into a single, actionable view of the business.

Driving Commercial Growth

  • Identify growth opportunities by integrating retail, shopper, consumer and competitive intelligence.
  • Generate actionable recommendations across distribution, assortment, pricing, promotions, channel strategy and innovation.
  • Enable faster and better commercial decisions through fact-based market understanding.
Influence on Business Decisions
  • Translate complex data into clear strategic narratives that influence senior leadership.
  • Lead end-to-end insight generation across market measurement, consumer understanding and critical business questions.
  • Build trusted partnerships with internal stakeholders and external research partners to maximise business impact.
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