Campaign Marketing Manager

PORCH INDIA PRIVATE LIMITED

India

Remote

INR 1,069,000 - 1,496,000

Full time

11 days ago
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Benefits offered by this job

Medical insurance, accident insurance,
Retiral benefits
Weekly wellness events

Job summary

Porch INDIA PRIVATE LIMITED in India is seeking a Campaign Marketing Manager to drive integrated campaigns across six software and service units. You will lead cross-functional efforts with Sr.

Marketing Managers for Services, Software, and Paid Digital to bring tactics and assets together for high-impact campaigns. You will manage calendars, design emails and landing pages, and coordinate with demand-gen teams on Salesforce campaigns, collateral, and events.

Qualifications

  • Expertise in marketing tech including Active Campaign, Salesforce CRM, Confluence/Jira, Hootsuite, and webinar platforms.
  • Proficiency with AI tools (Claude, ChatGPT) to boost productivity and ideation.
  • 5+ years of experience managing marketing campaigns or operations.
  • Excellent English communication skills (CEFR C1 or equivalent) to lead international calls.
  • Experience working with US-based business teams and EST overlap.

Responsibilities

  • Act as project manager for marketing campaigns driving growth, demand generation, and brand awareness.
  • Manage an organization-wide calendar of campaign elements for smooth operations.
  • Design and schedule email communications using Active Campaign or other tools.
  • Develop WordPress landing pages and troubleshoot plugins/themes.
  • Collaborate with demand-gen managers on email, landing pages, Salesforce campaigns, and collateral.
  • Develop and own social media strategy for six BUs plus Inspection Fuel.
  • Execute organic social media calendar in Hootsuite.
  • Lead multi-channel campaigns for Inspection Fuel Conference.
  • Maintain the Inspection Fuel website with updates on schedule, speakers, sponsors.
  • Report on email marketing and organic social performance.

Skills

Active Campaign
Salesforce CRM
Confluence/Jira
Hootsuite
Webinar platforms
Claude/ChatGPT AI tools

Tools

Claude/ChatGPT AI tools

Job description

Porch Group is a leading vertical software and insurance platform and is positioned to be the best partner to help homebuyers move, maintain, and fully protect their homes. We offer differentiated products and services, with homeowners insurance at the center of this relationship. We differentiate and look to win in the massive and growing homeowners insurance opportunity by 1) providing the best services for homebuyers 2) led by advantaged underwriting in insurance 3) to protect the whole home. As a leader in the home services software-as-a-service (SaaS) space, we’ve built deep relationships with approximately 30 thousand companies that are key to the home-buying transaction, such as home inspectors, mortgage companies, and title companies. In 2020, Porch Group rang the Nasdaq bell and began trading under the ticker symbol PRCH. We are looking to build a truly great company and are JUST GETTING STARTED.

Job Title

Campaign Marketing Manager

Location

India

Workplace Type

Remote

Job Summary

As the Marketing Campaign Manager on the Inspection marketing team, you will play a pivotal role in bringing marketing campaigns to life. Working in partnership with the Sr. Marketing Managers for Services, Software, and Paid Digital, you will be the connective tissue that brings together tactics and assets to form high-impact Integrated Marketing Campaigns (IMCs).

Responsibilities
  • Act as project manager for all marketing campaigns that drive business growth, demand generation, and brand awareness for six software and service-based business units.
  • Manage an organization-wide calendar of all campaign elements to ensure smooth operations without conflicts or redundancies.
  • Design, build, and schedule engaging email communications via Active Campaign and/or other email automation tools, ensuring visual appeal and grammatical standards are met or exceeded.
  • Independently develop functional WordPress landing pages, including basic troubleshooting of plugins, themes, and layout issues.
  • Partner with demand-gen marketing managers to ensure successful execution of marketing campaigns including email design and delivery, landing page design, Salesforce campaign build, sales enablement tools design, physical and digital marketing collateral design and build, webinar registration build, presentation deck build, and other campaign elements, as needed.
  • Develop and take ownership of social media strategy for six software and services BUs + Inspection Fuel, pivoting strategy and tactics to improve performance, as needed.
  • Manage and execute organic social media calendar in Hootsuite for six software and services BUs + Inspection Fuel.
  • Spearhead end-to-end development and execution of a multi-channel (email, print, direct mail, paid digital, social, telemarketing) marketing campaign for Inspection Fuel Conference.
  • Maintain Inspection Fuel website – including updating schedule, speakers, and sponsors regularly throughout the marketing campaign in the lead up to the event.
  • Report on email marketing and organic social media performance across all six BUs.
Qualifications
  • Expertise in marketing technology, including Active Campaign, Salesforce CRM, Atlassian productivity tools (Confluence/Jira), Hootsuite, and webinar platforms.
  • Ability to take ownership of strategy and execution for email marketing and organic social media channels.
  • Proficiency using Claude, ChatGPT, or other generative artificial intelligence tools to increase productivity and generate ideas.
  • At least five (5) years’ experience in managing marketing campaigns and/or marketing operations.
  • English Proficiency (CEFR C1 or equivalent): Must possess advanced verbal and written communication skills to lead complex strategy calls with international clients, draft comprehensive technical reports, and negotiate project scope independently.
  • Excellent written and communication skills in English.
  • Proven experience working with US based business teams.
  • Ability to work within core US business hours / time zone expectations - Eastern Standard Time (EST) overlap.
Working Hours

8 Hours (Excluding breaks). 4 Core US Hours Overlap (7:30pm- 11:30pm IST). 4 flexible hours (IST).

Workspace

A quiet, dedicated space to work, and a reliable internet connection with a minimum speed of 50 Mbps.

Pay Range

₹ 10,68, 800 – ₹ 14,96,300 INR Annually

• Please know your actual pay at Porch will reflect a number of factors among which are your work experience and skillsets, job related knowledge, alignment with market and our Porch employees, as well as your geographic location.

Benefits
  • Medical insurance, accident insurance and retiral benefits.
  • 12 company-paid holidays, 2 flexible holidays, privilege/earned leave, casual/sick leave, paid maternity and paternity leaves, and weekly wellness events.
Diversity & Inclusion

Porch is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable laws, regulations, and ordinances.

Company Culture

Porch is committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard and empowered to bring their full, authentic selves to work. We are a leading vertical software and insurance platform and are positioned to be the best partner to help homebuyers move, maintain, and fully protect their homes. Porch differentiates and looks to win in the massive and growing homeowners insurance opportunity by: 1) Providing the best services for homebuyers 2) Being led by advantaged underwriting in insurance 3) Protecting your whole home. Our values guide us in everything we do, from individual everyday tasks to high-level strategic planning: No Jerks / No Egos. Be Ambitious. Solve Each Problem. Care Deeply. Together We Win. At Porch Group, we’re committed to an inclusive work culture where everyone is respected. We trust our team members with significant responsibilities, which creates true ownership opportunities and meaningful contributions. This culture of empowerment and accountability drives individual personal growth and our overall company’s success! In 2020, Porch Group rang the Nasdaq bell and began trading under the ticker symbol PRCH. We are looking to build a truly great company and are JUST GETTING STARTED. Today, we are a truly global team hiring for positions (many fully remote) across the United States, Mexico, and India.

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