Campaign Management Assoc Manager

Accenture in India; Mumbai; On-site; INR 250,000 - 540,000; Full time

Job summary

Accenture in India seeks a Campaign Management Assoc Manager to own end-to-end Braze campaign implementations and oversee multi-channel customer communications across email, SMS, push, and Cloud Pages. The role demands leadership in design, data segmentation, and Canva-related components, with strong SQL/Liquid skills and 10–14 years of experience.

The position involves coordinating with clients, managing delivery timelines, and mentoring a Braze-focused team to optimize campaigns and outcomes.

Qualifications

• Graduation is acceptable.
• 10–14 years of experience in campaign/marketing operations.
• Braze experience or familiarity is preferred.

Responsibilities

• End-to-end Braze campaigns implementation (email templates to data segmentation/canvases).
• Manage admins of customer communication campaigns across cloud channels (email, SMS, push, Cloud Pages).
• Liquid and SQL knowledge required.
• Establish best-practice support methodologies, roadmaps, and documentation.
• Gather requirements and design new interfaces/integrations within scope.
• Evaluate new platform functionalities for new channels or integrations.
• Develop, test, deploy campaigns/integrations and releases.
• Troubleshoot complex issues and perform gap analysis for process improvements.
• Investigate, resolve, test and deploy incidents as assigned.
• Monitor system performance and verify integrations operate correctly.
• Participate in strategic client planning and manage client expectations.
• Lead and coach Braze Campaign developers towards skill growth.

Skills

Braze

SQL

Liquid

Campaign management

Education

Any Graduation

Tools

Braze Platform

Canvas

Cloud Pages

Data Segmentation

Job description

Skill required: Marketing Operations - Campaign Management

Designation: Campaign Management Assoc Manager

Qualifications: Any Graduation

Years of Experience: 10 to 14 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

As a Technical Lead, you will be responsible for owning and delivering complex cloud-based solutions using Braze. The candidate will be responsible for owning the architecture and design of complex solution components (good to have) The candidate will own design elements and providing approvals on designs elements submitted by team members

What are we looking for?

Education: Any graduate Lead strategy and architecture sessions and communicate design options to clients (good to have)

Roles and Responsibilities:

• End to end implementations with Braze (Email template implementation to Data Segmentation/Canvases knowledge)
• Manage administration of customer communication campaigns across the cloud, either in each function (email, SMS, Push, Cloud Pages), or leveraging Canvas to deliver multi-touch communications.
• Liquid and SQL knowledge is required
• Establish best practice application support methodology and processes, including maintenance and support roadmaps, processes and technical documentation
• Requirement gathering, analysis, solution and design of new interfaces/integrations within scope
• Evaluate new functionalities for the platform that enables new channels or integrations that can be used across brands
• Development, Testing, Deployment of new campaigns/integrations and releases
• Troubleshoot complex problems, gap analysis and process improvement
• Investigate, resolve, test and deploy incidents as assigned
• Monitors system performance, and verifies that peripheral integrations are functioning as expected
• Monitor key data propagation & integration process
• Evaluates and streamlines business processes to maximize efficiency and effectiveness within the team and with the client
• Participates in strategic planning meetings with the client and manages client expectations in terms of support and delivery
• Leads, manages, and coaches the Braze Campaign developers’ team with shared focus on growth of existing skillset