Business Expansion Manager

Crescent Opto

Surat

On-site

INR 3,500,000 - 5,200,000

Full time

5 days ago
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Benefits offered by this job

Travel allowance
Exposure to senior leadership
Opportunity to build regional team
Benefits package including health, PF,
Leave policy

Job summary

Crescent Opto seeks a Business Expansion Manager to drive growth from our Head Office in Surat, Gujarat. You will identify expansion opportunities, build business cases, and lead launches of new locations and partner networks.

You will coordinate cross-functionally with leadership, sales, operations, finance and legal to convert growth targets into tangible results. Regular travel to target markets is expected.

Qualifications

  • Graduate in any discipline; MBA/PGDM in Marketing, Strategy or General Management preferred.
  • 610 years in business development, market expansion, channel sales or franchise development.
  • Experience launching multiple markets or partner networks is required.

Responsibilities

  • Identify and evaluate new geographies, segments and channels for expansion across Gujarat and other Indian states.
  • Lead negotiations and close partnership, distribution or lease agreements with legal and finance.
  • Plan and lead the launch of new branches, territories or partner networks end to end.
  • Coordinate site selection, licensing, set-up, hiring and onboarding with internal teams.
  • Track early performance and fix gaps to reach targets within timelines.
  • Prepare monthly MIS and expansion dashboards for senior management.

Skills

Market research
Business case
Financial analysis
Negotiation
Relationship-building
Project management
MS Excel
PowerPoint
CRM tools
English
Hindi
Gujarati

Education

MBA/PGDM in Marketing or Strategy
Graduate in any discipline

Tools

MS Excel
PowerPoint
CRM tools

Job description

Job title: Business Expansion Manager

Location: Head Office, Surat, Gujarat (with regular travel to target markets)

Department: Business Development / Strategy

Reports to: Head Business Development / CMD

Employment type: Full-time, permanent

Experience: 610 years in business development, expansion or sales leadership

Team: Individual contributor initially; may lead a small regional team as the business grows


Role purpose

The Business Expansion Manager grows the company's footprint into new cities, states and customer segments. Working from Head Office in Surat, the role identifies expansion opportunities, builds the business case, and leads the launch of new locations, channel partners or accounts.


The role bridges strategy and execution. It works closely with leadership, sales, operations, finance and legal to turn growth targets into profitable, on-the-ground results.


Key responsibilities
Market research and planning
  • Identify and evaluate new geographies, segments and channels for expansion across Gujarat and other Indian states.
  • Conduct market sizing, competitor mapping and customer demand analysis to prioritise target markets.
  • Prepare expansion plans and business cases with investment, revenue and break-even projections.
  • Translate the annual growth target into a quarterly expansion roadmap with clear milestones.
Business development and partnerships
  • Build a pipeline of distributors, dealers, franchisees, institutional clients or strategic partners.
  • Lead negotiations and close partnership, distribution or lease agreements in coordination with legal and finance.
  • Develop relationships with key decision-makers, industry associations and local stakeholders in new markets.
New market launch and execution
  • Plan and lead the launch of new branches, outlets, territories or partner networks end to end.
  • Coordinate site selection, licensing, set-up, hiring and onboarding with internal teams.
  • Design go-to-market plans for each new location, including pricing, promotions and channel mix.
  • Track early performance and fix gaps quickly to bring new markets to target within agreed timelines.
Performance tracking and reporting
  • Monitor sales, profitability and partner performance for all expansion markets.
  • Prepare monthly MIS and expansion dashboards for senior management from Head Office.
  • Recommend course corrections, including scaling up, consolidating or exiting underperforming markets.
Stakeholder and team management
  • Act as the single point of contact at HO for all expansion projects.
  • Align sales, operations, marketing, supply chain, HR and finance on launch plans and timelines.
  • Guide and mentor regional sales or business development staff as the team grows.
  • Ensure all expansion activities follow company policy and applicable regulations.
Education
  • Graduate in any discipline; MBA or PGDM in Marketing, Strategy or General Management preferred.
Experience
  • 610 years in business development, market expansion, channel sales or franchise development.
  • Proven record of launching at least two new markets, territories or partner networks.
  • Experience in [industry e.g. textiles, diamonds, FMCG, manufacturing, retail] is an advantage.
Skills
  • Strong market research, business case and financial analysis skills.
  • Excellent negotiation and relationship-building ability with partners and senior stakeholders.
  • Project management skills to run several launches in parallel.
  • Proficiency in MS Excel, PowerPoint and CRM tools; comfort working with data and MIS.
  • Fluent English, Hindi and Gujarati; other regional languages are a plus.
Other requirements
  • Willingness to travel 4060% of the time to target markets.
  • Self-driven, target-oriented and comfortable working with ambiguity.
What we offer
  • Travel allowance and reimbursement for expansion-related travel.
  • Direct exposure to senior leadership and a visible role in the company's growth.
  • Opportunity to build and lead a regional expansion team.
  • [Benefits: health insurance, PF, gratuity, leave policy, etc.]
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