– Professional Conference Organizer (PCO)
Lead Generation Executive
– Professional Conference Organizer (PCO)
Department: Business Development / Sales & Marketing Location: New Delhi, India Reports to: Business Development Manager / Regional Leadership
About CIMGLOBAL
CIMGLOBAL is a globally active Professional Conference Organizer (PCO) specializing in association congresses, scientific conferences, and international business events. With strong roots in the association sector and an expanding global footprint across Europe, Asia, and Africa, CIMGLOBAL partners with associations to design impactful, well-managed conferences that deliver long-term value.As part of our growth strategy, we are strengthening our business development support team in India and are seeking a detail-oriented and proactive Lead Generation Executive to support our international and domestic conference acquisition efforts.
Position Overview
The Lead Generation Executive plays a critical supporting role in CIMGLOBAL’s business development process. This role focuses on researching, identifying, qualifying, and nurturing potential leads within the association meetings and conference market. Based in New Delhi, the role works closely with senior business development leaders and international teams to support bidding strategies, pipeline development, and client acquisition.This position is ideal for a professional who enjoys research, structured outreach, and working behind the scenes to enable successful conference wins.
Key Responsibilities
- Research and identify potential leads among international and national associations, societies, federations, and corporate organizations.
- Build and maintain a structured database of prospective conferences and decision-makers using industry platforms, internal tools, and public sources.
- Segment and qualify leads by sector, geography, event size, and bidding timelines to support strategic business development efforts.
- Conduct outreach to association executives, secretariats, and meeting planners via email, LinkedIn, and introductory calls.
- Support the business development team in preparing bids, proposals, and pitch documentation by providing accurate lead intelligence.
- Maintain up-to-date records of all lead generation and outreach activities in the CRM system.
- Assist in converting inbound marketing inquiries into qualified sales leads.
- Track industry developments, association calendars, and emerging conferences relevant to CIMGLOBAL’s services.
- Ensure all communications reflect CIMGLOBAL’s professional brand and association-focused approach.
Qualifications & Skills
- Bachelor’s degree in Business, Marketing, Event Management, International Relations, or a related field.
- 1–3 years of experience in lead generation, research, business development support, or sales coordination (experience in events, MICE, or association-related sectors is an advantage).
- Familiarity with the association meetings industry is desirable; experience with ICCA or similar databases is a plus.
- Strong research, analytical, and organizational skills with attention to detail.
- Confident written and verbal communication skills in English.
- Comfortable using CRM systems, LinkedIn (Sales Navigator), spreadsheets, and email tools.
- Self-motivated, disciplined, and able to work independently while supporting international teams.
- Willingness to learn and grow within the global conference and association ecosystem.
What Makes This Role Appealing
- Exposure to international association conferences and global clients.
- Opportunity to work closely with senior business development leaders and global PCO teams.
- A structured role with clear learning pathways into business development or account management.
- Supportive, professional, and multicultural work environment.
- Competitive salary with performance-based incentives.
- Strong foundation for a long-term career in the global meetings and association industry.