Business Development Manager — Social Lift (India)

Boss Wallah; Bengaluru; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Boss Wallah is seeking a Business Development Manager for Social Lift in India to drive new business and manage end-to-end deals from outreach to contract. The role focuses on hunting brands underinvested in social media and converting them into retained clients.

You will own the deal lifecycle, collaborate with the delivery team for smooth handovers, and stay engaged post‑sale to ensure client health and renewals. A bachelor’s degree in marketing helps, with prior agency experience preferred.

Qualifications

• 3–6 years of brand or agency sales experience.
• Strong written communication skills; comfortable writing and running email outreach campaigns.
• Working understanding of social media platforms (YouTube, Instagram, Facebook, LinkedIn) and what "good" content/growth looks like.
• Confident, consultative sales style — able to identify a brand's gap and position Social Lift as the fix.
• Self‑starter who is comfortable owning targets independently.
• Bachelor's degree preferred; degree in marketing/business is a plus, not mandatory.

Responsibilities

• Identify and prospect brands and businesses that need help managing and growing their social media presence — across YouTube, Instagram, Facebook, LinkedIn and website.
• Run structured email outreach and lead‑generation campaigns to reach marketing and founder-level decision‑makers.
• Pitch Social Lift as the solution for brands that see the value of social media but lack the resources or skills to execute it themselves.
• Present and customize Social Lift packages (starting from ₹1.5–2 lakh) to match a prospect's size, goals and budget.
• Own the full sales cycle — prospecting, pitching, negotiation, and closing.
• Work closely with the delivery/content team to ensure a smooth onboarding handover for every closed deal.
• Stay engaged post‑sale to support client retention, renewals, and stakeholder management.
• Maintain a clean, up‑to‑date pipeline (CRM/tracker) and report on outreach volume, conversion and revenue targets.

Skills

Brand/Agency sales

Email outreach campaigns

CRM tools

Negotiation

Pipeline management

Education

Bachelor's degree in marketing/business

Tools

HubSpot

Zoho

Job description

Business Development Manager — Social Lift (India)

3-6

Full-Time

Position : Business Development Manager — Social Lift (India)

Experience : 3-6

About Us:

Boss Wallah is a leading digital media company with 18M+ followers and 330M+ monthly viewers across YouTube, Facebook, and Instagram. With 6 studios and 200+ multilingual videos produced weekly, we create impactful digital and brand content at scale.

About Social Lift

Social Lift is BossWallah's managed social media growth program. Most brands know their YouTube, Instagram, Facebook, LinkedIn and website presence is valuable — but lack the in-house resources, skills or time to build and grow it consistently. Social Lift steps in to plan, produce and manage content across all five platforms, turning an underused digital presence into a real growth channel.

Role Overview

We're looking for a BD Manager to drive new business for Social Lift across India. This is a hunting role — finding brands that are underinvested in social media, opening conversations via outreach, and converting them into signed, retained clients. You will own the deal from first email to signed contract, then work closely with the delivery team to ensure a smooth handover and long‑term account health.

Key Responsibilities

• Identify and prospect brands and businesses that need help managing and growing their social media presence — across YouTube, Instagram, Facebook, LinkedIn and website.
• Run structured email outreach and lead‑generation campaigns to reach marketing and founder-level decision‑makers.
• Pitch Social Lift as the solution for brands that see the value of social media but lack the resources or skills to execute it themselves.
• Present and customize Social Lift packages (starting from ₹1.5–2 lakh) to match a prospect's size, goals and budget.
• Own the full sales cycle — prospecting, pitching, negotiation, and closing.
• Work closely with the delivery/content team to ensure a smooth onboarding handover for every closed deal.
• Stay engaged post‑sale to support client retention, renewals, and stakeholder management.
• Maintain a clean, up‑to‑date pipeline (CRM/tracker) and report on outreach volume, conversion and revenue targets.

What We're Looking For

• 3–6 years of brand or agency sales experience — agency, media or digital marketing background preferred.
• Strong written communication skills; comfortable writing and running email outreach campaigns.
• Working understanding of social media platforms (YouTube, Instagram, Facebook, LinkedIn) and what "good" content/growth looks like.
• Confident, consultative sales style — able to identify a brand's gap and position Social Lift as the fix.
• Self‑starter who is comfortable owning targets independently.
• Bachelor's degree preferred; degree in marketing/business is a plus, not mandatory.

Good to Have

• Existing network of marketing/brand decision‑makers.
• Prior experience selling subscription or retainer‑based services (agency, SaaS, or media).
• Familiarity with CRM tools (HubSpot, Zoho, or similar).