Business Development Manager

LehLah; Mumbai; On-site; INR 900,000 - 1,300,000; Full time

Job summary

LehLah in Mumbai is looking for a Business Development executive to lead onboarding of brands for its influencer marketing business. You will identify potential brands, engage with decision-makers, and convert opportunities into revenue-generating partnerships.

The role requires 3–4 years of BD/B2B sales experience, a strong network among brand decision-makers, and excellent communication and negotiation skills. You will work in a fast-paced startup environment with ownership and clear targets.

Qualifications

• 3–4 years of experience in Business Development / B2B sales.
• Experience in influencer marketing or digital marketing preferred.
• Strong network among brand/marketing decision-makers.

Responsibilities

• Identify and acquire new brands for influencer marketing campaigns.
• Build and maintain relationships with brand, marketing, digital, and media teams.
• Generate leads via networking, LinkedIn, referrals, events, and other channels.
• Manage full sales cycle from lead generation to closure and onboarding.
• Prepare proposals, commercials, and presentations with internal teams.
• Negotiate commercials and close deals aligned with targets.
• Coordinate with campaign and operations teams for campaign execution.
• Build a strong pipeline and achieve monthly/quarterly revenue targets.
• Track market trends, competitor activity, and opportunities in creator economy.

Skills

Business Development

B2B Sales

Brand Partnerships

Negotiation

Job description

Business Development – Influencer Marketing, LehLah

Experience: 3–4 Years

About the Role

We are looking for a Business Development executive to drive the acquisition and onboarding of new brands for LehLah's influencer marketing business. The role involves identifying potential brands, building relationships with key decision-makers, pitching LehLah's solutions, and converting opportunities into revenue-generating partnerships.

Key Responsibilities

• Identify and acquire new brands across relevant categories for influencer marketing campaigns.
• Build and maintain relationships with brand, marketing, digital, and media teams.
• Generate leads through networking, LinkedIn, referrals, industry events, and other channels.
• Understand brand objectives and pitch relevant influencer marketing solutions.
• Manage the complete sales cycle from lead generation to closure and onboarding.
• Prepare proposals, commercials, and presentations in coordination with internal teams.
• Negotiate commercials and close deals in line with business targets.
• Coordinate with campaign and operations teams to ensure smooth execution of campaigns.
• Build a strong pipeline and consistently achieve monthly/quarterly revenue targets.
• Track market trends, competitor activity, and emerging opportunities in the creator economy.

Key KPIs

• New brands onboarded
• Revenue generated from new brands
• Sales pipeline and conversion rate
• Number/value of campaigns closed
• Client retention and repeat business

What We're Looking For

• 3–4 years of experience in Business Development / B2B Sales / Brand Partnerships.
• Experience in Influencer Marketing, Digital Marketing, Media, AdTech or MarTech preferred.
• Strong network among brand/marketing decision-makers will be an advantage.
• Excellent communication, presentation, negotiation, and relationship-management skills.
• Strong commercial acumen and target-oriented approach.
• High ownership and ability to work in a fast-paced startup environment.