Business Analyst

Nikah Forever; New Delhi; On-site; INR 500,000 - 700,000; Full time

Job summary

Nikah Forever is looking for a detail-oriented Business Analyst in New Delhi to support business growth through advanced reporting and analytics. The ideal candidate will work with Sales and Operations teams to analyze performance, build dashboards, and improve revenue tracking.

Must have 1–3 years of relevant experience, strong proficiency in tools like Zoho CRM, MySQL, Python, and data visualization platforms. A Bachelor's degree in a related field is essential. This role offers a full-time position.

Qualifications

• 1–3 years of experience in Business Analysis, MIS, Sales Operations, Business Intelligence, or Data Analytics.
• Strong analytical, logical reasoning, and problem-solving skills.
• Proficiency in data analysis and reporting.

Responsibilities

• Extract, clean, validate, and analyze data from Zoho CRM and databases.
• Design, develop, and maintain performance reports.
• Automate repetitive reporting workflows and ensure data accuracy.

Skills

Zoho CRM reporting

Microsoft Excel

Google Sheets

Data Visualization

MySQL

SQL querying

Python

Business Intelligence

Education

Bachelor's degree in Computer Science, Data Science, Statistics, Mathematics, Business Analytics, Engineering or a related field

Tools

Power BI

Tableau

Job description

Strong experience with Zoho CRM reporting and data extraction. Advanced proficiency in Microsoft Excel and Google Sheets. Expertise in Pivot Tables XLOOKUP VLOOKUP INDEX-MATCH Power Query Advanced Formulas Dashboards and Conditional Formatting. Strong knowledge of MySQL and SQL querying. Proficiency in Python for data analysis automation and reporting. Experience in dashboard creation and data visualization. Strong understanding of sales revenue conversion productivity and performance metrics. Excellent analytical logical reasoning and problem‑solving skills. Strong communication and presentation abilities. Ability to explain complex data in a simple and meaningful manner. Strong attention to detail and accuracy.

Full time

About this job

We are seeking a highly analytical, detail-oriented, and data-driven Business Analyst to support business growth through advanced reporting, sales analytics, CRM insights, process optimization, and automation initiatives.

The ideal candidate will work closely with Sales, Operations, Management, and Technology teams to analyze performance metrics, identify trends, build dashboards, automate reporting processes, and provide actionable recommendations that improve revenue, productivity, and decision‑making.

This role is ideal for individuals who enjoy working with data, solving business problems, and transforming complex information into clear insights that drive measurable results.

Responsibility

1. Business Intelligence & Data Analysis

Extract, clean, validate, and analyze data from Zoho CRM, databases, and spreadsheets. Analyze sales performance, customer behavior, lead quality, conversion funnels, and revenue trends. Identify growth opportunities, operational bottlenecks, and performance gaps through data‑driven analysis. Conduct segmentation, ranking, rating, and performance evaluation analyses using business metrics. Generate actionable insights and recommendations to support strategic decision‑making.

Design, develop, and maintain daily, weekly, and monthly performance reports. Build interactive dashboards and visual reports for management and stakeholders. Track key business metrics including revenue, conversions, productivity, retention, and sales performance. Develop scorecards, KPI trackers, incentive calculations, and performance monitoring systems.

3. Data Management & Automation

Work with MySQL databases to extract, manipulate, and analyze data using SQL queries. Utilize Python for data cleaning, reporting, automation, and process optimization. Automate repetitive reporting and operational workflows using formulas, scripts, and data tools. Ensure data accuracy, consistency, and integrity across CRM, databases, and reporting platforms.

4. Stakeholder Collaboration

Present findings, trends, and recommendations to management in a clear and business‑friendly manner. Collaborate with cross‑functional teams to improve reporting structures and business processes. Support leadership with ad‑hoc analysis and business performance reviews.

Qualification

• Bachelor's degree in Computer Science, Data Science, Statistics, Mathematics, Business Analytics, Engineering, or a related field.
• 1–3 years of experience in Business Analysis, MIS, Sales Operations, Business Intelligence, or Data Analytics.
• Experience working with CRM‑driven reporting and sales analytics.
• Knowledge of Power BI or Tableau will be an added advantage.