Brand Manager

White Force Outsourcing Services; Bengaluru; On-site; INR 900,000 - 1,400,000; Full time

Job summary

White Force Outsourcing Services in Bengaluru is seeking a dynamic Brand / Category Manager to grow our brand portfolio, optimize category performance, and drive profitability.

You will oversee product assortment, pricing strategies, vendor management, market analysis, and cross-functional collaboration with marketing, operations, merchandising, and sales to hit revenue goals. The role demands strong analytics, decisive communication, and hands-on execution for launches and stock optimization.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Commerce, or related field.
• MBA in Marketing or Retail preferred.
• 3–6 years of relevant Brand/Category Management experience.
• Experience in e-commerce, retail, FMCG, consumer products, or marketplaces.
• Hands-on vendor management and category analytics.
• Proven track record of sales and profitability targets.

Responsibilities

• Develop and execute category and brand growth strategies.
• Manage lifecycle of assigned product categories.
• Analyze market trends, customer behavior, and competitor activities.
• Drive sales, revenue, and profitability for categories.
• Plan assortment, pricing, promotions, and inventory.
• Coordinate with vendors for sourcing and negotiations.
• Monitor category performance with sales analytics.
• Collaborate with marketing, operations, merchandising, and sales.
• Launch new products and ensure strong market positioning.
• Prepare reports, forecasts, and business reviews.
• Optimize stock levels to minimize overstock and stock-outs.
• Achieve category KPIs and business targets.

Skills

Analytical thinking

Communication

Negotiation

Category planning

Brand management

Pricing strategies

Merchandising

Inventory management

Market research

Consumer insights

Excel skills

ERP / BI tools

Fast-paced work

Education

Bachelor's in Business Admin / Marketing / Commerce

MBA in Marketing or Retail

Tools

Excel (Pivot Tables, VLOOKUP/XLOOKUP, dashboards)

ERP systems

BI tools

Job description

Job Description: Brand / Category Manager

Job Title: Brand / Category Manager

Experience: 36 Years (Preferred)

Location: Bangalore

Employment Type: Full-Time

Job Summary

We are looking for a dynamic and analytical Brand / Category Manager to drive brand growth, category performance, and business profitability.

The ideal candidate should have experience in brand management, product assortment, category planning, vendor management, pricing strategies, and market analysis. The role requires close collaboration with cross-functional teams to achieve revenue and business objectives.

Key Responsibilities

• Develop and execute category and brand growth strategies.
• Manage the complete lifecycle of assigned product categories.
• Analyze market trends, customer behavior, and competitor activities.
• Drive sales, revenue, and profitability for assigned categories.
• Plan product assortment, pricing, promotions, and inventory.
• Coordinate with vendors and suppliers for product sourcing and negotiations.
• Monitor category performance using sales and business analytics.
• Work closely with marketing, operations, merchandising, and sales teams.
• Launch new products and ensure successful market positioning.
• Prepare periodic reports, forecasts, and business reviews.
• Optimize stock levels to minimize overstock and stock-outs.
• Ensure achievement of category KPIs and business targets.

Required Skills

• Strong analytical and problem-solving skills.
• Excellent communication and negotiation abilities.
• Experience in category planning and brand management.
• Knowledge of pricing, merchandising, and inventory management.
• Strong understanding of market research and consumer insights.
• Proficiency in Microsoft Excel (Pivot Tables, VLOOKUP/XLOOKUP, dashboards).
• Experience with ERP systems or business intelligence tools is an advantage.
• Ability to work in a fast-paced environment.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Commerce, or a related field.
• MBA in Marketing or Retail Management is preferred.
• 3–6 years of relevant experience in Brand Management, Category Management, Retail, FMCG, Consumer Electronics, or E-commerce. Preferred Experience
• Experience in e-commerce, retail, FMCG, consumer products, or marketplace businesses.
• Hands-on experience in vendor management and category analytics.
• Proven track record of achieving sales and profitability targets.

Key Competencies

• Strategic Thinking
• Business Acumen
• Data Analysis
• Vendor Management
• Negotiation Skills
• Stakeholder Management
• Decision Making
• Customer-Centric Approach
• Time Management
• Team Collaboration