Brand Executive

Aurolab; Madurai District; On-site; INR 300,000 - 420,000; Full time

Job summary

Aurolab is seeking a Branding Executive to execute brand-related projects and campaigns across multiple channels. You will ensure brand consistency and support launches, events, and promotions, coordinating with design teams and vendors to deliver on time.

The role requires 0–1 year of experience and an MBA with marketing specialization is preferred. You will collaborate with Product, HR, and Sales to align campaigns with corporate branding goals.

Qualifications

• MBA with specialization in marketing preferred.
• 0 to 1 year of branding/marketing experience.

Responsibilities

• Assist in executing branding and promotional campaigns across print, digital, and on-ground platforms.
• Execute Brand projects under project head guidance.
• Coordinate with design teams/vendors for timely development and delivery of branding collaterals.
• Ensure brand consistency across all internal and external communication materials.
• Support product launches, exhibitions, events, and other brand visibility activities.
• Monitor competitor branding activities and share periodic insights.
• Track usage and inventory of brand collaterals.
• Assist in content creation for social media, internal newsletters, and presentations.
• Collaborate with Product, HR, and Sales teams for brand-aligned campaigns.
• Support corporate branding activities and maintain photo/video libraries.

Skills

Branding

Campaign execution

Content creation

Brand consistency

Vendor coordination

Cross-functional collaboration

Education

MBA in Marketing

Job description

Role Summary:

The Branding Executive will be responsible for executing brand-related Projects, maintaining brand consistency and supporting all visual promotional campaigns. This role works closely with internal teams and external vendors to ensure effective brand visibility across channels.

Key Responsibilities:

• - Assist in the execution of branding and promotional campaigns across print, digital, and on-ground platforms.
• - Executing Brand projects as per the project head guidance
• - Coordinate with design teams/vendors for timely development and delivery of branding collaterals.
• - Ensure brand consistency across all internal and external communication materials.
• - Support product launches, exhibitions, events, and other brand visibility activities.
• - Monitor competitor branding activities and share periodic insights.
• - Track usage and inventory of brand collaterals.
• - Assist in content creation for social media, internal newsletters, and presentations.
• - Collaborate with Product, HR, and Sales teams for brand-aligned campaigns or internal communication.
• - To support and execute in the corporate branding activities of Organization
• - To maintain the photo library and video library related to all corporate branding activities, products and events

Experience & Qualification:

• 0 to 1year of experience
• MBA with a specialization in marketing (preferred)