Bancassurance Sales Person

Aditya Birla Sun Life Insurance; Panchkula; On-site; INR 250,000 - 400,000; Full time

Job summary

Aditya Birla Sun Life Insurance Company Limited (ABSLI) in Panchkula seeks a Bancassurance Sales Person to drive life insurance sales through partner banks. You will build strong relationships with bank staff and customers, generate leads, and present ABSLI products aligned with customers' financial goals.

You will conduct meetings, explain product features, complete documentation, and ensure regulatory compliance while achieving sales targets and providing post-sale support.

Qualifications

• Experience selling retail financial products is desirable.
• Ability to build relationships with bank staff and customers.
• Clear communication of complex insurance concepts and processes.

Responsibilities

• Drive life insurance sales through partner bank branches.
• Build and maintain relationships with bank staff and customers.
• Generate leads from branch walk-ins and present ABSLI products.
• Explain product features, benefits, and suitability to customers.
• Complete applications and documentation with regulatory compliance.
• Meet sales and revenue targets; participate in branch marketing; provide post-sale service.

Skills

Sales & BD

Relationship mgmt

Communication

Regulatory awareness

Self-motivation

Digital tools

Bancassurance/bank sales

Education

Bachelor's degree in any discipline

IRDA certification (advantage)

Job description

Company Description

Aditya Birla Sun Life Insurance Company Limited (ABSLI), established in 2000, is a joint venture between the Aditya Birla Group, a leading Indian conglomerate, and Sun Life Financial Inc., a prominent international financial services organization based in Canada. Combining strong local market knowledge with global insurance expertise, ABSLI focuses on providing reliable protection and long-term financial solutions for customers. The company is recognized as one of the top private life insurance providers in India and has played a key role in shaping the industry’s growth and standards. ABSLI is known for product innovation and customer‑centric initiatives, including pioneering the “Free Look Period,” Unit Linked Life Insurance plans among private insurers, and monthly portfolio disclosures. It offers a comprehensive range of insurance products, such as pure term plans, life stage solutions, health plans, and retirement plans, designed to meet diverse financial and protection needs.

Role Description

The Bancassurance Sales Person is a full‑time, on‑site role based in Panchkula, responsible for driving life insurance sales through partner bank branches. The role involves building and maintaining strong relationships with bank staff, generating leads from branch walk‑in customers, and presenting suitable ABSLI products aligned with customer needs and financial goals. Daily tasks include conducting customer meetings, explaining product features and benefits, completing application and documentation processes, and ensuring compliance with regulatory and company guidelines. The role also includes achieving assigned sales and revenue targets, participating in branch‑level marketing activities, and providing timely post‑sale service support to enhance customer satisfaction and retention.

Qualifications

• Proven sales and business development abilities, with experience in retail financial products (insurance, banking, or mutual funds preferred).
• Strong relationship management and customer service skills, with the ability to engage bank staff and customers effectively.
• Good communication and interpersonal skills, including the ability to explain financial concepts in a clear and accessible manner.
• Basic understanding of life insurance products, financial planning, and regulatory compliance; willingness to learn and upgrade product knowledge.
• Self‑motivated, target‑oriented, and able to work in a structured branch environment with minimal supervision.
• Comfort with using digital tools and systems for lead management, documentation, and reporting.
• Bachelor’s degree in any discipline; professional qualifications in finance or insurance (e.g., IRDA certification) are an advantage.
• Prior experience in bancassurance, insurance agency, or bank sales